Stock events for ProFrac Holding Corp. (ACDC)
ProFrac Holding Corp.'s stock price experienced a significant decline in the past six months, dropping from $8.27 to $3.89, representing a decrease of 52.96%. A public offering of Class A common stock in August 2025 led to a nearly 40% single-day plunge in the stock price. The company reported a loss of ($0.60) EPS in Q3 2025, missing the consensus estimate, and revenue also fell short of expectations. In October 2025, ProFrac initiated a headcount reduction to achieve $35 million to $45 million of annualized savings. Analyst sentiment has generally been negative, with a consensus rating of "Strong Sell" and an average price target of $5.25 as of January 2026.
Demand Seasonality affecting ProFrac Holding Corp.’s stock price
Demand for ProFrac Holding Corp.'s products and services exhibits seasonality, with the fourth quarter typically identified as seasonally weak. While activity levels reportedly stabilized in October, the overall demand environment has been described as weak, and onshore US activity levels are currently below maintenance levels.
Overview of ProFrac Holding Corp.’s business
ProFrac Holding Corp. is a technology-focused energy services holding company operating in the United States, primarily in the Oil and Gas Equipment and Services industry. The company operates through three segments: Stimulation Services, Proppant Production, and Manufacturing, offering services and products to upstream oil and natural gas companies, including hydraulic fracturing, well stimulation, and in-basin frac sand. ProFrac also manufactures and sells high horsepower pumps, valves, piping, and other auxiliary equipment.
ACDC’s Geographic footprint
ProFrac Holding Corp. primarily operates in the United States, focusing on providing its services and products to companies engaged in North American unconventional oil and natural gas resources. The company's headquarters are located in Willow Park, Texas.
ACDC Corporate Image Assessment
ProFrac Holding Corp.'s brand reputation has been influenced by challenging market conditions and strategic operational adjustments. The decline in stock price and negative analyst ratings could negatively impact public perception and investor confidence. However, ProFrac has been prioritizing dedicated fleets with more reliable customers and introduced its ProPilot automation software for hydraulic fracturing. A partnership with Seismos to introduce closed-loop fracturing across all U.S. basins demonstrates a commitment to advanced technology and efficiency, which could positively contribute to its brand image.
Ownership
The ownership structure of ProFrac Holding Corp. is a mix of institutional, insider, and public/individual investors. Insiders hold approximately 50.45% of the company's stock. Institutional investors own about 9.79% of the stock, while public companies and individual investors hold around 39.76%. Major shareholders include THRC Holdings, LP, Farris Wilks, Matthew Wilks, First Financial Bankshares Inc., and several investment firms.
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