Stock events for Aterian, Inc. (ATER)
Over the past six months, Aterian's stock price has declined significantly, with a 52-week range between $0.640 and $3.500, and a year-over-year change of -68.890%. Key events include the Board of Directors initiating a formal process to evaluate strategic alternatives to maximize shareholder value in December 2025. In November 2025, the company reported a significant shortfall in revenue expectations for the third quarter of 2025. In August 2025, Aterian reported a net revenue decline for the second quarter of 2025 but improved gross and contribution margins. In March 2025, Aterian reported full-year 2024 results, with net revenue declining but gross and contribution margins improving. In January 2026, a director received restricted shares of common stock in lieu of cash compensation.
Demand Seasonality affecting Aterian, Inc.’s stock price
Aterian's products and services experience demand seasonality, with lower demand for seasonal products contributing to elevated inventory levels in the third quarter of 2025. The company's use of AI in customer experience operations has led to a 30% improvement in service level performance during seasonal peaks. Demand for certain items may fluctuate with seasons, such as air purifiers during allergy seasons and humidifiers in drier months.
Overview of Aterian, Inc.’s business
Aterian, Inc. is a technology-enabled consumer products company focused on building and acquiring e-commerce brands within the Retail Trade sector, specifically Internet Retail. Its major products include home and kitchen appliances, kitchenware, air quality appliances, health and beauty products, and essential oils, sold under brands like Squatty Potty, HomeLabs, Mueller Living, PurSteam, Healing Solutions, and Photo Paper Direct.
ATER’s Geographic footprint
Aterian, Inc. has a geographic footprint that spans North America, Chile, Colombia, Argentina, and other international markets. The company primarily serves individual online consumers through major online retail channels like Amazon, Walmart, and Mercado Libre, as well as its own direct-to-consumer websites. Aterian has also expanded its omnichannel sales approach to include major brick-and-mortar retailers such as Target, Home Depot, and Best Buy.
ATER Corporate Image Assessment
Aterian states that it owns a portfolio of well-respected and differentiated consumer brands and emphasizes its commitment to trust, quality, and innovation. However, the recall of nearly 200,000 PurSteam Mighty Lil Steamers and PurSteam Elite Travel Steamers in February 2026, due to a serious burn hazard, negatively impacted its brand reputation.
Ownership
Aterian, Inc. has 35 institutional owners and shareholders, holding a total of 501,088 shares. Major institutional owners include Vanguard Group Inc., BlackRock, Inc., and Geode Capital Management, Llc. Insiders collectively own 23.1% of the company, while institutions hold 6.55%.
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