Stock events for Better Home & Finance Holding Co. (BETR)
Over the past six months, BETR's stock has been impacted by several events, including the appointment of Loveen Advani as CFO, production efficiency and AI adoption improvements at NEO Home Loans, and the renewal of a $175 million warehouse credit facility. Cantor Fitzgerald initiated coverage on BETR with an "Overweight" rating. There have been insider trading activities, including both selling and buying of shares. Finance of America partnered with Better Home & Finance for new products and reverse mortgages. The company reported Q3 2025 GAAP EPS and revenue that missed estimates. The stock has experienced significant volatility, with a 52-week range between $8.90 and $94.06, and a "Bearish Crossover" technical indicator was noted.
Demand Seasonality affecting Better Home & Finance Holding Co.’s stock price
Specific detailed information regarding the demand seasonality for Better Home & Finance Holding Co.'s products and services is not readily available. However, the mortgage and real estate industries generally experience seasonal fluctuations, with demand typically increasing in the spring and summer months.
Overview of Better Home & Finance Holding Co.’s business
Better Home & Finance Holding Co. is an AI-native digital homeownership platform founded in 2014 and headquartered in New York. It operates in the Financial Services sector, focusing on mortgages and commercial and residential mortgage finance. The company has two segments: Home Finance, which originates and sells mortgage products, and Better Plus, which offers integrated non-mortgage services. Better Home & Finance utilizes its Tinman® AI platform and Betsy™ AI loan assistant to streamline the mortgage process, including the "One Day Mortgage" program.
BETR’s Geographic footprint
Better Home & Finance Holding Co. serves customers across all 50 U.S. states and in the United Kingdom.
BETR Corporate Image Assessment
Better Home & Finance has received accolades such as the Fintech Breakthrough Awards and Banking Tech Award for Digital Mortgage Innovation in 2025. In 2023, it was recognized as the Best Online Mortgage Lender by Forbes and the Best Mortgage Lender for Affordability by WSJ. There is no specific public information available regarding significant negative events that have impacted the company's reputation in the past year.
Ownership
As of early 2026, institutional investors and hedge funds hold 20.94% of Better Home & Finance's stock, with major holders including Vanguard Group Inc., Goldman Sachs Group Inc., and UBS Group AG. Insiders own 23.59% of the stock. In the last 24 months, insiders purchased 43,852 shares for approximately $648,073.20 and sold shares totaling over $52 million.
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$27.44