Stock events for The Beachbody Co., Inc. (BODI)
Several events have impacted BODI's stock price over the past six months. The company transferred to Nasdaq on September 3, 2025. BODi reported better-than-guidance revenues and adjusted EBITDA in Q2 2025 and Q3 2025, achieving net income for the first time since going public. Canaccord Genuity raised Beachbody's stock price target, citing profitability gains. Tiger Finance amended its credit facility with BODi. BODi launched new fitness programs. The share price increased by 47.98% from February 3, 2025, to January 30, 2026, reaching a 52-week high in December 2025.
Demand Seasonality affecting The Beachbody Co., Inc.’s stock price
Demand for The Beachbody Co., Inc.'s products and services exhibits seasonality, with Q1 typically having the highest marketing spend and Q4 being a softer quarter. The strategic transition away from the MLM business model has also impacted revenue and subscription declines, particularly for nutrition products.
Overview of The Beachbody Co., Inc.’s business
The Beachbody Company, Inc., now known as BODi, is a subscription health and wellness company providing at-home solutions for fitness, nutrition, and personal development. Its major products and services include digital subscriptions (BOD and BODi), nutritional products (Shakeology, Beachbody Performance supplements, BEACHBARs, and Bevvy supplements), and connected fitness products (MYXfitness exercise bikes).
BODI’s Geographic footprint
The Beachbody Company, Inc. serves customers across the United States, Canada, the United Kingdom, and France, with the majority of its revenue generated from the United States.
BODI Corporate Image Assessment
BODi's brand reputation has been influenced by its strategic transformation. The company changed its name from Beachbody to BODi to align with body positivity and focus on overall well-being. It has been transitioning away from its multi-level marketing (MLM) model to an omnichannel and single-level affiliate model. In early 2024, BODi implemented a significant overhaul of its compensation plan. BODi emphasizes its mission to help people achieve health and fitness goals, having helped over 30 million individuals achieve life-changing results since its inception.
Ownership
The Beachbody Company, Inc. has 48 institutional owners and shareholders holding a total of 1,570,141 shares. Major institutional shareholders include Raine Capital LLC, Whetstone Capital Advisors, LLC, Vanguard Group Inc, MSA Advisors, LLC, BlackRock, Inc., and Renaissance Technologies Llc. Insiders hold 41.80% of the stock, while institutions hold 74.48%.
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$7.64