Dutch Bros, Inc. Class A (BROS)

Dutch Bros' stock has been impacted by exceeding Q3 2025 earnings expectations, with an EPS of 19 cents and revenue of $424 million, leading to a 0.71% after-hours stock increase. Revenue grew 25% year-over-year, and the company expanded to 1,081 shops. However, the stock experienced an 11% drop in January 2026 due to broader market concerns and faced pressure due to investor positioning and increased competition, resulting in a year-to-date decline. Dutch Bros is scheduled to release its Q4 2025 earnings after market close on February 12, 2026.

Dutch Bros has experienced consistently positive visit growth in 2025, driven by its rapid unit expansion and holiday season promotions. The company focuses on cold drinks, which offer higher margins, and is working to integrate into local morning routines through breakfast offerings, aiming to convert initial discovery into habitual visits, particularly among morning commuters. This suggests a strategic effort to mitigate potential seasonality by establishing a stronger presence in daily routines.

Dutch Bros, Inc. is a high-growth operator and franchisor of drive-thru coffee shops specializing in handcrafted beverages, operating within the Consumer Discretionary sector. The company offers customizable hot, iced, and blended beverages, including espresso drinks, energy drinks, smoothies, teas, lemonades, and sodas. Dutch Bros plans to launch a line of packaged coffee and related products to be sold in retail outlets. The company's business model emphasizes speed, customer engagement, and a drive-thru-only format.

Dutch Bros is headquartered in Tempe, Arizona, and has a significant presence primarily across the Western and Southwestern United States. As of September 30, 2025, the company operated over 1,081 locations across 24 states, with plans for continued expansion eastward. Dutch Bros aims to reach 2,029 shops by 2029 and envisions potentially operating around 7,000 locations nationwide in the long term.

Dutch Bros has cultivated a strong brand reputation, characterized by its commitment to quality, service, and community involvement. The company's focus on handcrafted beverages and a unique drive-thru experience has fostered a loyal customer base, evidenced by increases in same-shop sales. Dutch Bros is known for its "Dutch Luv" culture, emphasizing customer service and employee engagement, and philanthropic efforts enhance its brand image. The company's expansion into new markets has also been met with strong demand.

Travis Boersma, co-founder and Executive Chairman, is the largest individual owner of Dutch Bros, Inc. Major institutional owners include The Vanguard Group, Inc., FMR LLC, BlackRock, Inc., T. Rowe Price Group, Inc., and Baillie Gifford & Co. Institutional investors collectively hold over 50% of the company's shares.