Byrna Technologies Inc. (BYRN)

Over the past six months, Byrna Technologies' stock price has declined significantly. In July 2025, the company reported a 41% year-over-year revenue growth in Q2, driven by the Byrna Compact Launcher (CL) launch, but cautious management commentary led to a sell-off. In October 2025, preliminary Q3 revenues increased by 35% year-over-year due to strong dealer and chain store sales. In February 2026, Byrna reported record Q4 and full-year 2025 results, securing a $20 million credit facility, but Q4 net income decreased, and cash declined while inventory increased.

Demand for Byrna Technologies' products is seasonal. The third and first fiscal quarters are typically lighter periods. Holiday sales, particularly around Black Friday and Cyber Monday, are expected to boost results for the fourth fiscal quarter and the subsequent first fiscal quarter.

Byrna Technologies, Inc. specializes in less-lethal self-defense solutions, offering handheld personal security devices and shoulder-fired launchers like the Byrna SD, which do not require background checks or firearms licenses. The company also produces projectiles, self-defense aerosol products, and accessories, including the Byrna Banshee, Byrna Shield, and branded apparel.

Byrna Technologies, Inc. has a global presence with operations and sales in the United States, South Africa, Europe, South America, Asia, and Canada. The company is expanding its retail presence, aiming for 2,000 locations in 2026, through partnerships with retailers like Sportsman's Warehouse, Rural King, and Family Farm & Home.

Byrna Technologies has focused on enhancing its brand reputation, launching the Byrna Compact Launcher (CL) and expanding distribution channels. The company's "We Don't Sell Bananas" AI-driven advertising campaign significantly boosted web traffic. The appointment of Adam Roth and TJ Kennedy to the Board of Directors signals a strategic focus on marketing and growth.

As of September and December 2025, institutional ownership in Byrna Technologies Inc. was approximately 61.9% to 81.83%. Major institutional owners include FMR LLC, Capital Research Global Investors, BlackRock, Inc., and Vanguard Group Inc. Insider ownership is reported at 21.65%, with CEO Bryan Ganz being a significant individual shareholder.