Byrna Technologies Inc. (BYRN)

Byrna Technologies' stock price declined approximately 79.99% over the past six months, with a share price of $6.34 as of April 9, 2026. Key events include the announcement of preliminary fiscal fourth-quarter 2025 revenues of $35.1 million and full-year revenues of $118.0 million, the report of fiscal 2025 fourth-quarter financial results, and the report of fiscal first-quarter 2026 results, with net revenue increasing 11% year-over-year but net income and adjusted EBITDA declining. The company noted lower online conversion rates and a decrease in cash and cash equivalents, expecting a challenging Q2 2026.

Byrna Technologies experiences demand seasonality, with post-holiday moderation in the first fiscal quarter and a traditionally slow third fiscal quarter. The fourth fiscal quarter can experience elevated demand, and management anticipates that brick-and-mortar sales will continue to grow faster than its e-commerce channel in 2026.

Byrna Technologies, Inc. specializes in less-lethal personal security solutions, offering handheld devices, shoulder-fired launchers, various projectiles, self-defense aerosol products, and accessories. These products cater to consumers, military, law enforcement, corrections, and private security sectors.

Byrna Technologies is headquartered in Andover, Massachusetts, and has a global presence with sales in the United States, South Africa, Europe, South America, Asia, and Canada. The company is expanding its retail footprint, aiming for 2,000 locations by the end of 2026, including dealers, with recent rollouts at Academy Sports + Outdoors and Murdoch's Ranch & Home Supply. Byrna also operates its own retail stores, such as those in Las Vegas and Nashville, which feature in-store shooting ranges.

Byrna Technologies has focused on strengthening its brand visibility and expanding its retail presence, with the "We Don't Sell Bananas" campaign boosting web sessions. Physical retail stores have demonstrated high conversion rates, reinforcing Byrna's market position. However, Byrna.com experienced declining conversion rates in Q1 2026, and the Byrna CLXL launch underperformed sales expectations outside of company-owned stores.

Byrna Technologies Inc. has a mixed ownership structure including institutional, retail, and individual investors. Institutional investors own approximately 58.13% of the company's stock, with major holders including Fmr Llc, Capital Research Global Investors, and BlackRock, Inc. Insiders hold about 6.85% of the stock, while public companies and individual investors own around 35.02%.