Cardlytics, Inc. (CDLX)

Cardlytics' stock price has declined significantly over the past year. Key events include the Q3 2025 financial results, which reported a decrease in total billings and revenue due to content restrictions. Workforce reductions were announced as a cost-saving initiative. Q2 2025 revenue and billings also decreased year-over-year, but adjusted EBITDA was positive. New customer insights dashboards were introduced. Q1 2025 results met or exceeded guidance despite a seasonally weak quarter.

Cardlytics experiences seasonality in its demand, with the first quarter generally being a seasonally weak quarter. Consumer spending patterns also influence demand, with a notable decrease in the multiline retail category during the holiday season in Q4. The company anticipates some variability in its quarter-to-quarter results.

Cardlytics, Inc. operates as a commerce media platform connecting marketers with consumers through digital channels, leveraging anonymized, real-time purchase data to deliver targeted advertising campaigns within banking applications. The company's major products include the Cardlytics Platform, a native bank advertising channel, and the Bridg Platform, a customer data platform utilizing point-of-sale data.

Cardlytics, Inc. operates in the United States and the United Kingdom, with its headquarters in Atlanta, Georgia. It also has offices in Menlo Park, Los Angeles, Champaign, New York, London, and Taipei City.

Cardlytics was named the "Best Digital Ad Network in 2025" and experienced growth in its user base. However, the company has faced financial challenges, including revenue contraction and missed quarterly targets. Workforce reductions could be perceived negatively by some stakeholders.

Cardlytics, Inc. exhibits a mixed ownership structure with institutional shareholders, Cardlytics insiders, and retail investors holding significant portions of the company's stock. CAS Investment Partners, LLC is the largest single institutional holder. The largest individual shareholder is Clifford Sosin.