Clorox Company (CLX)

In the past six months, several events have impacted CLX's stock price. Clorox reported Q3 fiscal 2026 results, with adjusted EPS exceeding analyst expectations but lowered its full-year fiscal 2026 outlook, leading to a significant post-earnings selloff. Clorox completed its acquisition of GOJO Industries, which is expected to have a positive impact on net sales but also includes transaction-related costs impacting EPS. Clorox declared a regular quarterly dividend of $1.24 per share. Director Pierre Breber purchased 5,000 shares, signaling boardroom confidence after the Q3 earnings report. Following the Q3 earnings and guidance cut, several analysts trimmed their price targets and maintained cautious ratings. The stock has declined over 26% in the past year due to earnings misses, ERP-related disruptions, and margin pressure from elevated input costs.

Demand for Clorox's disinfecting products saw a significant increase during the COVID-19 pandemic, suggesting a potential for higher demand during periods of heightened health concerns or flu seasons. Kingsford charcoal would likely experience higher demand during warmer months and holiday periods associated with outdoor grilling. As a consumer staples company, many of Clorox's products benefit from stable, recurring demand. Recent financial reports indicate that an ERP transition led to inventory normalization headwinds and shipment timing distortions, which temporarily impacted sales figures.

The Clorox Co. is a multinational manufacturer and marketer of consumer and professional products, headquartered in Oakland, California. The company operates within the Consumer Staples sector, specifically in the Household & Personal Products industry, focusing on brands and products that support cleaning, home care, food, and personal care needs. Clorox organizes its operations into four main segments: Health and Wellness, Household, Lifestyle, and International.

The Clorox Company has a global reach, with operations in approximately 25 countries and territories and products sold in over 100 countries. The vast majority of its business, over 80% of its sales, comes from the United States. Clorox has offices, manufacturing plants, research & development facilities, and joint ventures across North America, South America, Europe, Africa, Asia, and Australia.

In the past year, The Clorox Company has received positive recognition for its brands and sustainability efforts. Clorox and Burt's Bees were recognized among the Most Trusted Brands of 2026 by USA TODAY. Burt's Bees, Glad, and Hidden Valley Ranch innovations were named the Best New Products in 2026 by Newsweek. The company was recognized among Barron's Most Sustainable Companies in the U.S. for the fourth consecutive year and named among America's Most Iconic Companies by Time Magazine. In 2023, the company was affected by a cyberattack, which resulted in revenue loss and product shortages.

The Clorox Company's ownership is predominantly institutional, with major institutional shareholders including Vanguard Group Inc, BlackRock, Inc., and State Street Corp. Individual investors hold approximately 16% of the company's ownership, and insiders hold less than 1% of the equity.