Creative Realities, Inc. (CREX)

In the past six months, Creative Realities' stock has experienced several events and trends. As of March 20, 2026, the share price was $3.67, representing a significant increase of 79.02% from March 24, 2025. Over the last 12 months, the stock price increased by 94.33%, with a year-to-date return of 44.44% as of March 4, 2026. In the past month leading up to March 4, 2026, the stock increased by 17.81%. Key events impacting the stock include the acquisition of Cineplex Digital Media (CDM), the Q3 2025 earnings report, an analyst price target increase, the launch of Digital Drive-Thru 2.0, and the repurchase of Slipstream Warrants. The next earnings release is expected around April 3, 2026, with an anticipated earnings of -$0.07 per share.

Information specifically detailing the demand seasonality for Creative Realities, Inc.'s products and services is not explicitly available. However, demand could potentially be influenced by retail cycles, budget cycles, industry-specific trends, and SaaS and managed services. The recurring revenue nature of its SaaS subscriptions and managed services might provide a more stable revenue stream, potentially mitigating some seasonality associated with hardware sales or project-based deployments. The acquisition of CDM also brought a significant portion of recurring revenue.

Creative Realities, Inc. (CREX) is a technology company specializing in digital marketing solutions, operating in the Technology sector, specifically in the Software - Application industry, and classified under computer integrated systems design services. The company provides end-to-end solutions, including digital signage, interactive marketing systems, and retail media networks. Its major products and services encompass proprietary content management platforms such as Clarity™, ReflectView™, and iShowroom™, omnichannel customer engagement systems, interactive digital shopping assistants, advisors, kiosks, and high-end audiovisual networks. The company's offerings extend to marketing technologies that integrate mobile, social media, point-of-sale transactions, beaconing, and web-based media. Additionally, it provides hardware system design and engineering, installation, content development, content scheduling, post-deployment network and field support, and media sales. A significant part of its revenue is generated through hardware sales, software-as-a-service (SaaS) subscriptions, managed services, and its AdLogic™ programmatic advertising platform. Creative Realities serves diverse industries including automotive, retail, quick-service restaurants (QSR), financial services, gaming, and sports and entertainment venues.

Creative Realities, Inc. provides digital marketing technology and solutions in the United States and internationally. The acquisition of Cineplex Digital Media (CDM) in October 2025 expanded its North American footprint, with approximately 84% of CDM's 2024 sales in Canada. The company's corporate office is located in Louisville, Kentucky, United States.

Creative Realities maintains a reputation as a leading provider of digital signage, media, and AdTech solutions. The company's approach emphasizes tailored, data-driven solutions to help businesses achieve marketing objectives. The acquisition of Cineplex Digital Media (CDM) was described as transformational and was expected to bring significant synergies. The launch of Digital Drive-Thru 2.0 demonstrates the company's commitment to innovation. While there's a "Strong Buy" consensus from some analysts, one research report had a "Sell" rating, indicating some mixed sentiment among analysts. However, the overall news sentiment score for Creative Realities is 1.55, suggesting a generally positive perception in news coverage.

The ownership structure of Creative Realities, Inc. (CREX) is a mix of institutional, retail, and individual investors. As of March 25, 2026, 39 institutional owners and shareholders held a total of 1,823,909 shares, representing approximately 41.32% of the stock. Retail investors hold approximately 78.76% of the company's stock. Insiders own about 10.87% of the stock, with RICHARD C MILLS owning the most shares.