Crocs, Inc. (CROX)

Crocs, Inc.'s stock price has been impacted by several key events in the past six months. On August 7, 2025, the stock experienced a significant drop due to a disappointing third-quarter outlook and concerns regarding margins. As of February 6, 2026, the share price was $85.81, representing a 5.45% decline from February 10, 2025.

Demand for Crocs, Inc. products exhibits clear seasonality. Demand peaks during the summer months, declines during the fall, experiences another pickup around the Christmas holiday season, and declines early in the new year.

Crocs, Inc. is an American footwear company that designs, develops, manufactures, markets, sells, and distributes casual lifestyle footwear and accessories for men, women, and children. The company's major product offerings include the iconic Crocs brand footwear, featuring clogs, sandals, and accessories made from Croslite™, and the HEYDUDE brand, which offers lightweight, casual footwear.

Crocs, Inc. has a significant global presence, selling its products in over 80 countries through various channels. The company manufactures its products in at least six different countries and operates distribution and logistics centers across the U.S., the Netherlands, and other international regions.

Crocs has seen a rise in global brand awareness and desirability, bolstered by strategic partnerships and collaborations. However, concerns were raised about a potential decline in brand value, and the acquired HEYDUDE brand has been identified as a drag on the company's overall composite score. Crocs is actively working to strengthen its core brand by strategically reducing promotions across its North American digital channels.

Crocs, Inc.'s ownership is predominantly held by institutional investors, including Fmr Llc, BlackRock, Inc., and The Vanguard Group, Inc. Mutual funds and ETFs hold approximately 46.68% of shares outstanding, while other institutional investors hold about 49.41%. Individual insiders hold approximately 3.14% of the shares, and individual retail investors hold about 1.36%.