Stock events for Carvana Co. (CVNA)
In July 2025, Carvana reported Q2 earnings of $1.280 USD per share. In August 2025, Amazon.com Inc. announced a deal with Hertz Global Holding's Hertz Car Sales, which initially caused Carvana's stock to decline. In September 2025, there was significant insider selling, with executives offloading substantial portions of their holdings. In October 2025, multiple insiders sold shares, and a dip in U.S. consumer confidence contributed to a stock decline. Carvana reported Q3 2025 earnings, missing the consensus estimate, which resulted in a drop in share price. In November 2025, Wedbush upgraded Carvana from "Neutral" to "Outperform" and raised its target price, despite a decline in its stock price over the past month. Amazon Autos announced a deal with Ford Motor Co. to sell used Ford vehicles, but this did not significantly impact Carvana's stock. As of November 26, 2025, Carvana's stock price was $357.33.
Demand Seasonality affecting Carvana Co.’s stock price
While specific detailed monthly seasonality data for Carvana's products and services is not extensively detailed, the automotive industry, in general, is cyclical. Seasonality typically involves higher depreciation rates in both the retail and wholesale markets, impacting Gross Profit Per Unit (GPU). Despite typical seasonal patterns, Carvana's CEO indicated that the company continues to see "extremely strong growth" heading into Q4 and the next year. As an e-commerce platform, Carvana's model might offer some insulation from traditional dealership seasonality. Investors often use seasonality to identify patterns in asset performance over specific months.
Overview of Carvana Co.’s business
Carvana Co. is an e-commerce platform specializing in buying and selling used cars in the United States. The company operates within the Consumer Cyclical sector, specifically in the Vehicles & Parts industry, and is also categorized under Retail-Wholesale and Internet Commerce. Carvana's business model is built around an end-to-end online car buying experience, aiming to simplify vehicle transactions compared to traditional dealerships. Carvana's core business is retail vehicle unit sales, which drives the majority of its revenue. They also engage in wholesale vehicle sales, selling vehicles that do not meet retail standards. The company offers vehicle financing with online pre-qualification and personalized loan terms. Additional revenue streams include vehicle service contracts and Guaranteed Asset Protection waiver coverage. Carvana acquires used vehicle inventory directly from customers, used car auctions, and wholesale suppliers. They inspect and recondition pre-owned vehicles and provide an online platform with detailed vehicle information. Carvana manages vehicle preparation and delivery, including home delivery and car vending machine pickup. They also offer post-sale customer support services, including a seven-day return policy, and operate auction sites.
CVNA’s Geographic footprint
Carvana Co. primarily operates in the United States. Headquartered in Tempe, Arizona, the company launched its first market operations in Atlanta, Georgia, in 2013. Since its public offering in 2017, Carvana has expanded its geographic footprint across numerous U.S. metropolitan areas through investments in reconditioning hubs, last-mile delivery capacity, and digital marketing to reach online buyers nationwide.
CVNA Corporate Image Assessment
Carvana's brand reputation in the past year has been characterized by a significant turnaround and continued focus on its innovative e-commerce model. Carvana has been highlighted as a "fascinating comeback story" after being on the brink of bankruptcy in 2022. The company reported an increase in car sales and profits in its most recent quarterly results. Wedbush upgraded Carvana from "Neutral" to "Outperform" in November 2025. A wave of significant insider selling by top executives in September and October 2025 raised questions about internal perceptions of future growth and stability. Investors have become "mostly unfazed" about Carvana's prospects despite Amazon Autos' deals to sell used vehicles. Carvana continues to emphasize its digital end-to-end car buying experience.
Ownership
Carvana Co. has a significant level of institutional ownership, with 1424 institutional owners and shareholders holding approximately 61.97% of the company. Carvana Co. insiders own 46.93%. Major institutional owners include Price T Rowe Associates Inc /Md/, Vanguard Group Inc, and BlackRock, Inc. Ernest C. Garcia II is the largest individual shareholder, owning 35.94% of the company. Other key individual owners include Ernest Garcia, III (CEO), Benjamin Huston (COO), and Ryan Keeton (Co-founder).
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