Stock events for Edgewell Personal Care Co. (EPC)
Edgewell Personal Care's stock price declined significantly in the past six months, reaching $17.10 on December 23, 2025, a 50.00% decrease from $34.20 on December 24, 2024. The stock fell sharply after missing profit estimates in Q4 fiscal year 2025. Organic net sales increased by 2.5% in Q4 2025, driven by international markets, while North American organic sales declined. The company agreed to sell its Feminine Care business to Essity for $340 million in November 2025. Edgewell consistently pays a quarterly dividend of $0.15 per share.
Demand Seasonality affecting Edgewell Personal Care Co.’s stock price
Demand for Edgewell Personal Care's products exhibits seasonality. Sales of women's wet shave products increase during the spring and summer months. Sun care products see higher demand during warmer seasons. The company's financial performance is influenced by its ability to anticipate and respond to these seasonal consumer trends.
Overview of Edgewell Personal Care Co.’s business
Edgewell Personal Care Company (EPC) manufactures and markets personal care products, operating in Wet Shave, Sun and Skin Care, and Feminine Care segments. The Wet Shave segment includes brands like Schick, Wilkinson Sword, and Billie. The Sun and Skin Care segment features Banana Boat, Hawaiian Tropic, and Bulldog. The Feminine Care segment includes Playtex, Stayfree, and Carefree.
EPC’s Geographic footprint
Edgewell Personal Care has a global presence with operations in approximately 20 countries and availability in over 50 markets, including the U.S., Canada, Mexico, Germany, Japan, the U.K., and Australia. The company is headquartered in Shelton, Connecticut, USA, with additional offices across North America, Latin America, Asia Pacific, and Europe.
EPC Corporate Image Assessment
Edgewell Personal Care has a positive brand reputation, particularly in corporate social responsibility. The company was recognized as one of America's Most Responsible Companies in 2023 by Newsweek for the fourth consecutive year. Edgewell released its fiscal 2024 Sustainability Report in June 2025, detailing progress towards its "Sustainable Care 2030" strategy.
Ownership
Edgewell Personal Care Co. is primarily owned by institutional shareholders, holding approximately 99.12% of the stock. Major institutional owners include BlackRock Inc., Vanguard Group Inc., Brandes Investment Partners LP, American Century Companies Inc., and Dimensional Fund Advisors Lp. Insiders own about 13.14% of the company, with William P. Stiritz being the largest individual shareholder, holding 2.84 million shares, representing 6.10% of the company.
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$18.78