FirstCash Holdings, Inc. (FCFS)

In August 2025, FirstCash acquired H&T Group, adding 286 stores in the U.K. In October 2025, the company reported record third-quarter operating results, declared a quarterly cash dividend, and authorized a new $150 million share repurchase plan. In November 2025, President and COO Stuart Thomas Brent sold 10,000 shares of common stock. In December 2025, Canaccord Genuity maintained a "Buy" rating with a $205.00 price target. The stock reached a new 52-week high in January 2026. Profit Investment Management, LLC fully exited its position in FirstCash Holdings in January 2026, selling 16,257 shares.

The pawn industry tends to be counter-cyclical, with demand for pawn loans increasing during economic stress. Historically, pawn shop business sales have softened during the spring and summer months, but 2025 saw a sustained increase in business throughout the year. Seasonal spikes occur during festive and tax seasons. The company's Latin American operations have shown some seasonality in the past, with a quarter-over-quarter decline in pawn loans outstanding in Q4 2022.

FirstCash Holdings, Inc. operates in the Consumer Discretionary and Financials sectors, providing non-recourse pawn loans and retail sales of forfeited merchandise. The company offers small, short-term pawn loans collateralized by personal property. Through its AFF subsidiary, FirstCash provides lease-to-own and retail finance options to credit-constrained consumers at third-party merchant locations.

FirstCash Holdings operates over 3,300 stores across the U.S., Latin America, and the U.K. Its U.S. pawn segment operates in 29 states and the District of Columbia. The Latin America pawn segment includes operations in Mexico, Guatemala, El Salvador, and Colombia. The AFF segment extends its services across all 50 U.S. states, the District of Columbia, and Puerto Rico.

There is no specific information available detailing events that have significantly impacted FirstCash Holdings, Inc.'s brand reputation, either positively or negatively, within the past year. The available information primarily focuses on financial performance, operational expansion, and stock-related news.

Institutional investors hold approximately 88.76% of FirstCash Holdings' stock as of March 31, 2025. Major institutional shareholders include BlackRock, Inc., FMR LLC, The Vanguard Group, Inc., Earnest Partners LLC, and State Street Corp. Individual shareholders hold about 2.93% of the stock. Douglas Richard Rippel holds 4.44 million shares, representing 10.00% of the company's ownership in 2025.