Stock events for National Beverage Corp. (FIZZ)
National Beverage Corp.'s stock has experienced short-term momentum with a 7-day share price return of 3.59% and a year-to-date return of 10.42% as of May 7, 2026, but fell by 19.29% over the last 12 months. In March 2026, the company reported increased winter quarter net income with improved margins. In December 2025, the company announced its second-quarter results, which underscored resilience despite a modest decline in net sales and repurchased 20,000 FIZZ shares. In October 2025, National Beverage Corp. announced the commencement of a stock buyback program. Declining revenues were noted in Q3 and Q4 2026, with a 4.4% price increase unable to offset a 4.8% decline in case volumes. The company's stock was trading at $31.89 at the beginning of the year and has since increased by 10.2% to $35.14.
Demand Seasonality affecting National Beverage Corp.’s stock price
Demand for National Beverage Corp.'s products exhibits seasonality, with lower sell-throughs in the winter months (Q3 and Q4) and peak revenues in the growth quarters (Q1 and Q2).
Overview of National Beverage Corp.’s business
National Beverage Corp. is a U.S.-based beverage company specializing in non-alcoholic refreshment products, operating within the Consumer Staples sector. Established in 1985, it offers a diverse range of sparkling waters, juices, energy drinks, and carbonated soft drinks, including major brands like LaCroix, Shasta, and Faygo. The company focuses on 'better-for-you' options and innovative flavors.
FIZZ’s Geographic footprint
National Beverage Corp. primarily concentrates its operations within the United States, maintaining a strong market presence with multiple manufacturing facilities. While its core strategic focus is the U.S. market, some products are distributed on a limited basis in other countries, including Puerto Rico and Canada, and the company is actively pursuing options to expand distribution to other regions.
FIZZ Corporate Image Assessment
National Beverage Corp. focuses on brand strength, product innovation, and efficient U.S.-based production and distribution to maintain its reputation. New LaCroix products were launched and began shipping in the fourth quarter of fiscal year 2025, providing a growth stimulus. The newest LaCroix innovation, PineApple CocoNut, was introduced in early 2026 and received an overwhelmingly favorable response. Marketing campaigns and partnerships with sports teams have been initiated to enhance brand awareness. The company also launched new Shasta and Faygo ZERO Sugar products.
Ownership
Ownership of National Beverage Corp. is significantly concentrated, with Nick A. Caporella, the Chairman and CEO, beneficially owning 73.2% of the outstanding common stock as of August 23, 2024. Joseph G. Caporella held 2.02% of the shares as of December 2023. Institutional investors collectively own approximately 22.14% of the company's shares, with individuals holding 3.55% as of July 25, 2025. Major institutional investors include BlackRock, Inc., Renaissance Technologies LLC, and Vanguard Group Inc.
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