Forrester Research, Inc. (FORR)

Forrester Research, Inc.'s stock price has declined significantly over the past six months. The company reported a year-over-year revenue decline of 8% in Q3 2025, but saw an improved operating margin and increased EPS. The launch of AI Access was a positive development, generating a fast-growing sales pipeline. Forrester adjusted its 2025 revenue guidance downward due to headwinds in consulting and events. Q4 2024 results also showed a year-over-year decline in total revenue.

Direct information on the seasonality of demand for Forrester’s own products and services is not explicitly detailed. The company's services aim to help clients navigate market dynamics throughout the year. Challenges faced by the B2B events segment suggest some cyclicality or sensitivity to economic conditions, but not necessarily a clear seasonal pattern for Forrester's overall demand.

Forrester Research, Inc. is a global research and advisory firm operating in the Commercial Services sector. The company is structured into three segments: Research, Consulting, and Events. The Research segment provides data-driven insights, the Consulting segment offers advisory services, and the Events segment hosts in-person and virtual events. Major products include Forrester Decisions and Izola, a generative AI tool. In September 2025, Forrester launched AI Access, a self-service AI offering.

Forrester Research, Inc. has a global geographic footprint, operating in the United States, Europe, the United Kingdom, Canada, Asia Pacific, and internationally. The firm maintains global offices in cities such as Amsterdam, London, New Delhi, New York, Norwalk, Paris, San Francisco, Singapore, Stockholm, and Sydney.

Forrester Research is recognized as an influential research and advisory firm. The launch of AI Access and securing a record research deal enhanced its reputation. Forrester's 2026 predictions solidify its position as a thought leader. However, the B2B events segment has faced challenges, with overall event satisfaction dropping by 8% from 2024 to 2025, potentially impacting the reputation of its events segment.

Forrester Research is owned by a mix of institutional shareholders, insiders, and retail investors. George F. Colony, the founder and CEO, is the largest individual shareholder. Major institutional owners include BlackRock Inc., Arrowmark Colorado Holdings LLC, and Vanguard Group Inc. Insider trading activity over the past three months shows a net activity of -1,677 shares.