Fossil Group, Inc. (FOSL)

In the past six months, Fossil Group's Q2 2025 earnings reflected a 15.2% year-over-year decline in net sales, and the company announced its exit from the smartwatch market. In Q3 2025, net sales were down 7% in constant currency, and the company incurred an adjusted net loss. However, Fossil completed a balance sheet restructuring, extending debt maturity and securing new capital. The stock price gained 3.39% on November 26, 2025, and had risen for seven consecutive days, showing a 32.03% increase over the prior two weeks, resulting in an annual gain of 108%.

Demand for Fossil Group products exhibits seasonality, with the fourth quarter, encompassing the holiday season, being the most important. This period typically sees increased sales in watches, wearables, leathers, and jewelry. The company's focus on wearables launches ahead of the holiday season has historically improved the trajectory for brands like Michael Kors and Armani watches.

Fossil Group, Inc., founded in 1984 and headquartered in Richardson, Texas, specializes in consumer lifestyle accessories. The company operates in the consumer discretionary sector, focusing on footwear, accessories, gems, jewelry, and watches. Its product portfolio includes traditional watches, smartwatches (though exiting this category), jewelry, handbags, leather goods, belts, sunglasses, and shoes, marketed under proprietary brands like Fossil and Skagen. Fossil Group also designs, manufactures, and distributes licensed accessories for global brands such as Emporio Armani and Michael Kors.

Fossil Group has a global presence with operations segmented into the Americas, Europe, and Asia. It has design studios in Switzerland, manufacturing facilities in China, and distribution centers in Dallas, Germany, and Asia. The company's e-commerce site, fossil.com, serves customers worldwide, and it maintains offices and subsidiaries in various countries, including Hong Kong, France, Australia, Canada, and Japan. As of 2024, Fossil Group had 248 stores globally.

In the past year, Fossil Group has focused on strengthening its brand reputation. The company ranked as a top watch brand in Germany, the U.S., the U.K., and Mexico in 2025. Fossil exited the smartwatch category in Q2 2025, shifting its focus back to traditional watches. To revive brand relevance, Fossil launched a global campaign featuring Nick Jonas, which generated nearly 6 billion impressions and drove demand.

Fossil Group is owned by a mix of institutional shareholders, individual insiders, and retail investors. Approximately 46.10% of the company's stock is held by institutional shareholders, 43.82% by Fossil Group insiders, and 10.08% by retail investors. Major institutional owners include Nantahala Capital Management, LLC, Miller Value Partners, LLC, and Vanguard Group Inc. Tom Kartsotis, the founder, is the largest individual shareholder, owning 22.51% of the company.