Stock events for Gap, Inc. (GAP)
In the past six months, Gap Inc.'s stock has experienced fluctuations. As of February 7, 2026, the stock was trading at $29.13, with a 52-week range between $16.99 and $29.29. In November 2025, Gap Inc. exceeded its Q3 2025 earnings expectations, reporting an EPS of $0.62 against a forecast of $0.58 and revenue of $3.94 billion against an expected $3.90 billion. Following these results, the company raised its full-year net sales growth forecast to the high end of the previous 1.7-2% range, though it anticipated gross margin deleveraging by approximately 50 basis points and an operating margin around 7.2%.
Demand Seasonality affecting Gap, Inc.’s stock price
The fashion retail industry is competitive and fast-paced, with demand influenced by quality, price, trends, and brand affiliation. Gap Inc. manages demand seasonality, especially during peak periods like the holiday season, by increasing supply chain productivity through AI and automation, improving inventory management, and employing strategies like fabric platforming and proximate sourcing.
Overview of Gap, Inc.’s business
Gap, Inc. is a multinational clothing and accessories retailer based in San Francisco, operating in the Consumer Cyclicals sector, specifically in Specialty Retailers. Its portfolio includes Gap, Old Navy, Banana Republic, and Athleta, offering apparel, accessories, and personal care products for men, women, and children, utilizing natural and synthetic fibers.
GAP’s Geographic footprint
Gap Inc. has a global presence across North America, Europe, Asia, and the Middle East through company-operated stores, e-commerce platforms, and franchise partnerships. It operates nearly 2,500 stores worldwide, including in the US, Canada, Japan, and Taiwan, with franchise agreements extending its brands throughout Asia, Europe, Latin America, the Middle East, and Africa.
GAP Corporate Image Assessment
Gap Inc. has been actively reinventing its brand reputation through a revamped marketing strategy, including new hires, website redesigns, and celebrity partnerships. The Athleta brand contributes positively with its "Power of She" campaign. Gap has expanded into home goods through a partnership with Walmart and has collaborated with Kanye West on the Yeezy Gap line and Dôen. The company is committed to sustainable sourcing, ethical manufacturing, and community engagement programs.
Ownership
Gap, Inc. has a diverse ownership structure, with significant holdings by both institutional and individual investors. Major institutional owners include Vanguard Group Inc. and BlackRock, Inc. The Fisher family, including William Fisher, John Fisher, and Robert Fisher, holds significant individual stakes.
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$26.90