General Motors Company (GM)

As of July 18, 2025, General Motors' stock price was $53.22 per share, representing an increase of 7.38% over the past year. Over the past 30 days, GM's stock is up 10.67%, and for the past 12 months, it is up 7.19%. The 52-week high for GM stock was $61.24 on November 25, 2024, and the 52-week low was $38.96 on August 5, 2024. Specific events impacting the stock price in the past six months are not detailed beyond general price movements, but elevated trading volume can indicate increased interest.

The market for vehicles, and thus demand for General Motors' products, is cyclical and seasonal, depending on economic conditions, credit availability, and consumer spending. GM incorporates market trends, consumer preferences, economic conditions, and competitive activity into its demand forecasting. The company also accounts for seasonal demand fluctuations to adjust its production schedules accordingly.

General Motors Co. is an American multinational automotive manufacturing company headquartered in Detroit, Michigan. It designs, manufactures, markets, and distributes vehicles and vehicle parts, offering automotive financing services through General Motors Financial Company. GM's core brands include Chevrolet, Buick, GMC, and Cadillac, and it has joint ventures in China with brands like Baojun and Wuling. Additionally, GM owns a defense vehicles division, OnStar, and ACDelco.

General Motors has a significant global presence with operations in North America, Asia Pacific, the Middle East and Africa, and South America. It has restructured its international operations, focusing on markets with strong returns and prioritizing investments in electric and autonomous vehicles, leading to withdrawals from certain markets. GM North America serves the United States, Canada, and Mexico, while GM International Operations covers parts of Asia and the Middle East. GM South America focuses on the South American market.

General Motors has focused on rebuilding its brand reputation, particularly after a significant PR challenge in 2015. The company has aimed to improve its brand image through realigning values, refreshing company culture, and evolving digital marketing efforts. GM won its eighth consecutive award for Overall Loyalty to Manufacturer in 2022, with an average manufacturer loyalty rate increasing from 65.4% in 2022 to 67.9% by January 2023. No specific negative events significantly impacting GM's brand reputation in the past year were detailed.

General Motors' ownership structure includes institutional, retail, and individual investors. Institutional investors hold the largest portion of the company's shares, approximately 88% according to one source, or around 47.97% according to another. The largest institutional shareholders include Vanguard Group Inc., BlackRock, Inc., and State Street Corp. Individual investors hold an approximate 11% stake, while insiders own less than 1% of the company's stock.