Stock events for Goodyear Tire & Rubber Co. (GT)
Over the past six months, Goodyear's stock price has fluctuated, showing a -17.60% change over the last six months and a +1.67% change over the past year as of January 14, 2026. Key events include the Q2 2025 earnings report with sales of $4.5 billion and net income increase due to the Dunlop brand sale. The Q3 2025 earnings report showed adjusted EPS of $0.28, surpassing forecasts, despite a revenue decline, and a net loss of $2.2 billion. Deutsche Bank lowered its price target on Goodyear to $10.00 from $11.00 on November 5, 2025. Goodyear completed the sale of its off-the-road tire business to Yokohama Rubber and the Dunlop brand to Sumitomo Rubber Industries, reducing net debt by over $600 million.
Demand Seasonality affecting Goodyear Tire & Rubber Co.’s stock price
Demand for Goodyear's products and services exhibits seasonality, with a noted "seasonality benefit in the fourth quarter in mix." The automotive and tire industry often experiences seasonal anomalies in sales, influenced by weather conditions and driving habits. The replacement tire market is also affected by vehicle usage patterns that vary throughout the year.
Overview of Goodyear Tire & Rubber Co.’s business
The Goodyear Tire & Rubber Company, founded in 1898 and headquartered in Akron, Ohio, is a multinational tire manufacturer operating in the automotive industry. It develops, manufactures, distributes, and markets a wide range of rubber tires and related products and services globally, including tires for various vehicles and equipment. Goodyear offers tires under brands like Goodyear, Cooper, Kelly, and provides services such as tire retreading and fleet monitoring. The company also produces rubber-related chemicals and tire technologies.
GT’s Geographic footprint
Goodyear has a significant global presence with manufacturing facilities in 21 countries and 53 facilities across 20 countries, segmented into the Americas, EMEA, and Asia Pacific regions. Its global headquarters, Americas headquarters, innovation center, and tire proving grounds are located in Akron, Ohio. Regional headquarters are in Brussels, Belgium, for EMEA, and Shanghai, China, for Asia Pacific. Goodyear serves various markets through an extensive network, including approximately 1,240 owned retail outlets and auto service centers.
GT Corporate Image Assessment
Goodyear has a long-standing global brand reputation for innovation and quality since 1898. The Goodyear Blimp is a recognizable advertising icon, and the company is known for its sponsorship of auto racing, including being the sole tire supplier for NASCAR. Goodyear has focused on strategic initiatives under its "Goodyear Forward" plan, investing in facility modernization and electric vehicle tire technologies. These efforts contribute positively to its brand image as an innovative and environmentally conscious company, despite navigating a challenging industry environment.
Ownership
Goodyear Tire & Rubber Co. is primarily owned by institutional shareholders, holding approximately 92.97% of the stock, while insiders own about 1.59%, and retail investors hold 5.44%. Major institutional owners include BlackRock Inc., holding 11.73% of the company's shares, Vanguard Group Inc. with 9.77% ownership, and Wellington Management Group LLP, owning 9.22%. Other significant institutional shareholders include Dimensional Fund Advisors Lp, American Century Companies Inc, State Street Corp, and Geode Capital Management, Llc.
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