Stock events for Hasbro, Inc. (HAS)
In the past six months, Hasbro's stock has experienced notable movements. As of October 23, 2025, the stock showed an impressive 44.72% price return. On October 23, 2025, Hasbro reported its Q3 2025 earnings, surpassing market expectations, but the stock declined by 6.04% in premarket trading on the day of the announcement. Earlier in the six-month period, on July 23, 2025, Hasbro reported its Q2 results, with shares slipping by 2.3% as investors focused on a 1.5% decline in overall revenue. In December 2023, Hasbro announced significant job cuts, affecting approximately 1,100 employees globally, citing weak toy demand.
Demand Seasonality affecting Hasbro, Inc.’s stock price
Demand for Hasbro's products and services exhibits clear seasonality, heavily influenced by the holiday shopping season. Retailers typically begin stocking up on toys and games in anticipation of increased consumer demand during the fourth quarter. Hasbro anticipates strong holiday sales and expects momentum to build across many brands ahead of the holiday season. The company's Q4 sales are projected to increase by a mid-teens percentage, with little slowdown in consumer demand.
Overview of Hasbro, Inc.’s business
Hasbro, Inc. is a global play and entertainment company with an extensive portfolio of toys, games, and entertainment products, operating within the Consumer Discretionary sector, specifically in the Leisure industry. The company's business is structured around three primary segments: Consumer Products, Wizards of the Coast and Digital Gaming, and Entertainment. The Consumer Products segment includes traditional toy and game offerings. The Wizards of the Coast and Digital Gaming segment focuses on physical and digital gaming. The Entertainment segment develops and produces content that supports Hasbro's brands across various platforms.
HAS’s Geographic footprint
Hasbro has a significant global presence, serving customers in over 120 countries, with headquarters in Pawtucket, Rhode Island, and other U.S. locations in Providence, Los Angeles, Miami, and Renton, Washington. Internationally, Hasbro operates major offices in locations such as Canada, Asia, Australia, Europe, Latin America, Hong Kong, London, Mexico City, and Montreal. By the end of 2026, Hasbro plans to relocate its Rhode Island operations to Boston's Seaport District.
HAS Corporate Image Assessment
In the past year, Hasbro has continued to be recognized for its corporate citizenship. On May 14, 2024, Hasbro was named a 2024 honoree of The Civic 50 by Points of Light, marking the 12th consecutive year of recognition. On October 21, 2025, Hasbro entered a strategic partnership with Netflix, being named a global co-master toy licensee for the "KPop Demon Hunters" franchise.
Ownership
Hasbro, Inc. has a substantial institutional ownership base, with 1371 institutional owners holding a total of 220,846,025 shares, ranging from approximately 72.63% to 91.83% of the company's stock. Major institutional shareholders include The Vanguard Group, BlackRock, State Street Corp, and Capital Research Global Investors. Individual investors hold around 0.64% of the stock, while insiders own approximately 0.57%.
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$75.85