Hertz Global Holdings Inc (HTZ)

NASDAQ:
HTZ
| Latest update: Apr 15, 2026, 6:55 PM

Stock events for Hertz Global Holdings, Inc. (HTZ)

In the past six months, Hertz Global Holdings, Inc. experienced weaker than anticipated financial performance due to vehicle recalls, rental pricing pressure, and used-vehicle price volatility. S&P Global Ratings downgraded Hertz's issuer rating to 'B-' in March 2026, citing weak credit metrics and tighter liquidity, with a negative outlook. The company also faced a significant litigation settlement expected in the first quarter of 2026. In April 2026, the stock surged due to hopes of renewed travel demand and an unexpected increase in rental car demand. Hertz reported its strongest year-over-year revenue performance in nearly two years in Q4 2025, with momentum continuing into Q1 2026, expecting mid-single-digit revenue growth. The company is scheduled to announce its Q1 2026 financial results on May 7, 2026.

Demand Seasonality affecting Hertz Global Holdings, Inc.’s stock price

The car rental industry, including Hertz Global Holdings, Inc., experiences demand seasonality. Demand for Hertz's products and services is influenced by factors such as holiday seasons, vacation periods, and business travel trends. The company's financial performance can be affected by these seasonal patterns, with management focusing on fleet rotation and efficiency optimization to maintain profitability.

Overview of Hertz Global Holdings, Inc.’s business

Hertz Global Holdings, Inc. (HTZ) is a global vehicle rental and mobility solutions provider operating in the Industrials sector, specifically in Car Rental and Leasing Services. The company rents vehicles through its brands: Hertz, Dollar, Thrifty, and Firefly, offering business car rental, leisure car rental, car leasing, and related services. Hertz also operates Hertz Car Sales and Hertz 24/7, a car-sharing service in Europe.

HTZ’s Geographic footprint

Hertz Global Holdings, Inc. has a global presence with over 11,000 rental locations in approximately 160 countries. Its operations are segmented into "Americas RAC" covering the U.S., Canada, Latin America, and the Caribbean, and "International RAC" for all other global locations. Key geographical markets include North America, Europe, Pacific Asia, the Middle East, Africa, Australia, and New Zealand.

HTZ Corporate Image Assessment

In the past year, Hertz has worked on enhancing its brand reputation and services, including a strategic push into mobility electrification with acquisitions of electric vehicles and developing a national EV charging infrastructure. Other initiatives include expanding its Rent2Buy program, forming a new franchise partnership with Ace Drive Pte Ltd, collaborating with Amazon Autos, deploying advanced AI vehicle inspection technology, and launching the 'Gold Squad' initiative. However, Hertz faced challenges related to its EV strategy, announcing plans to sell a third of its EV fleet due to weak demand and high repair costs. A significant litigation settlement was expected in Q1 2026, which could have impacted its reputation.

Ownership

Hertz Global Holdings, Inc. has a diverse ownership structure, with institutional investors holding approximately 74.98% to 95.24% of the company's stock. Major institutional shareholders include Knighthead Capital Management, LLC, BlackRock, Inc., UBS Group AG, Pershing Square Capital Management, L.P., Vanguard Group Inc, Toronto Dominion Bank, Susquehanna International Group, Llp, Nomura Holdings Inc, Morgan Stanley, State Street Global Advisors, Inc., and CIBC World Markets Corp. Individual insider ownership accounts for approximately 3.44% to 5.62% of the company's stock, with key individual insider holders including Amarillo Lp Ck, Stephen M. Scherr, W. Gilbert West, and Justin R. Keppy.

Price Chart

$6.36

9.08%
(1 month)

Top Shareholders

Knighthead Capital Management LLC
58.39%
BlackRock, Inc.
5.86%
UBS Group AG
5.61%
Pershing Square Partner Group LLC
4.90%
The Vanguard Group, Inc.
4.22%
Canadian Imperial Bank of Commerce
3.55%
Nomura Holdings, Inc.
2.04%
Morgan Stanley
1.88%

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FAQ

What is the current stock price of Hertz Global Holdings, Inc.?

As of the latest update, Hertz Global Holdings, Inc.'s stock is trading at $6.36 per share.

What’s happening with Hertz Global Holdings, Inc. stock today?

Today, Hertz Global Holdings, Inc. stock is down by -9.08%, possibly due to news.

What is the market sentiment around Hertz Global Holdings, Inc. stock?

Current sentiment around Hertz Global Holdings, Inc. stock is positive, based on recent news, trading volume, and analyst opinions.

Is Hertz Global Holdings, Inc.'s stock price growing?

Over the past month, Hertz Global Holdings, Inc.'s stock price has decreased by -9.08%.

How can I buy Hertz Global Holdings, Inc. stock?

You can buy Hertz Global Holdings, Inc. stock through any brokerage platform, such as e.g., Robinhood, Fidelity, E*TRADE, by searching for the ticker symbol HTZ

Who are the major shareholders of Hertz Global Holdings, Inc. stock?

Major shareholders of Hertz Global Holdings, Inc. include institutions such as Knighthead Capital Management LLC (58.39%), BlackRock, Inc. (5.86%), UBS Group AG (5.61%) ... , according to the latest filings.