Stock events for Integral Ad Science Holding Corp. (IAS)
In the past six months, IAS announced it would be acquired by Novacap for $1.9 billion on September 24, 2025, with shareholders receiving $10.30 per share in cash, which was approved by stockholders holding approximately 52.6% of the voting power. The company held earnings calls for Q3 2024 on November 12, 2024, Q4 2024 on February 28, 2025, Q1 2025 on May 12, 2025, reporting 17% revenue growth, and Q2 2025 on August 7, 2025, reporting 16% year-over-year revenue growth. As of October 23, 2025, the stock price was $10.20 per share, representing a decline of 3.95% over the past year, and reached its all-time low of $6.26 on April 21, 2025.
Demand Seasonality affecting Integral Ad Science Holding Corp.’s stock price
Integral Ad Science's products and services experience typical seasonality, particularly in relation to advertising demand, and the company expects its gross margin to improve in the back half of the year due to this seasonality. Advertising spend tends to increase during certain periods, such as the holiday season, as advertisers develop seasonal contextual targeting strategies.
Overview of Integral Ad Science Holding Corp.’s business
Integral Ad Science (IAS) is a global technology company specializing in digital advertising verification and optimization, providing a cloud-based platform for independent measurement and verification of digital advertising across various devices, channels, and formats. Its core mission is to establish trust and transparency in the digital advertising landscape, ensuring a safe and transparent environment for advertisers, publishers, and platforms. IAS offers solutions like IAS Signal, Digital Media Quality Solutions, Quality Impressions, Context Control Solution, Pre-bid Optimization and Post-bid Measurement Solutions, Publisher Solutions, and TRAQ, leveraging advanced machine learning and AI to classify content, detect fraud, and optimize ad placements.
IAS’s Geographic footprint
Headquartered in New York City, IAS has a significant global presence with offices in key cities such as Chicago, San Francisco, Berlin, London, Paris, Singapore, Melbourne, Sydney, Tokyo, and Pune. The company derives a majority of its revenue from the Americas region and has expanded into key APAC markets, including Hong Kong, Taiwan, Thailand, and Vietnam, with plans to expand into China. International revenue, excluding the Americas, constituted 30% of total revenue in Q2 2025.
IAS Corporate Image Assessment
Integral Ad Science has a strong brand reputation in the digital advertising industry, built on its focus on trust and transparency, and has received numerous Media Rating Council (MRC) accreditations. Recent positive events include launching AI-driven measurement for Meta Threads in October 2025, enhancing emissions measurement with Good-Loop in September 2025, partnering with Reddit in January 2025 for brand safety measurement, and actively addressing misinformation in digital media.
Ownership
Integral Ad Science Holding Corp. is primarily owned by institutional shareholders, who hold approximately 97.75% of the company's stock, with insiders owning about 54.23%. Major owners include Vep Group LLC and Vista Equity Partners Management LLC, each holding 39.40%, Atlas Venture Advisors Inc owning 13.77%, Vanguard Group Inc holding 5.61%, Sunriver Management LLC owning 5.35%, and Blackrock Inc holding 4.04%.
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$10.22