Ibotta, Inc. Class A (IBTA)

Ibotta became a publicly traded company on April 18, 2024, listing on the New York Stock Exchange (NYSE) under the ticker symbol IBTA, with an initial public offering price of $88 per share. By September 2025, the stock price had declined to approximately $27.13 per share, marking a 69% decrease from its IPO price. As of February 3, 2026, the closing stock price was $21.02. In Q3 2025, Ibotta reported a 16% year-over-year decline in revenue to $83.3 million but generated a net income of $1.5 million. The revenue decline was largely attributed to lower redemption revenues across both its direct-to-consumer and third-party publisher businesses. The launch of Instacart in Q4 2024 and offers to a majority of DoorDash customers in Q2 2025 were noted as primary drivers of a 19% year-over-year increase in redeemers in the IPN during Q3 2025. Ibotta also announced a strategic partnership with Circana to provide third-party sales lift measurement for digital promotions.

Ibotta's products and services are utilized by CPG brands to manage sales during important seasonal windows, indicating that demand for Ibotta's offerings is influenced by the seasonality of consumer packaged goods. The company also publishes seasonal outlooks to help CPG brands strategize for specific periods, indicating that Ibotta's business model is designed to adapt to and capitalize on seasonal fluctuations in consumer spending and brand promotional activities.

Ibotta, Inc. is a mobile technology company specializing in digital promotions and cash back rewards, operating within the Technology sector, specifically in the Software - Application industry. The company provides digital promotions for Consumer Packaged Goods (CPG) brands through its Ibotta Performance Network (IPN), reaching over 200 million consumers. The IPN is a B2B platform that enables marketers to influence consumer purchasing decisions by paying only when campaigns result in a direct sale. Ibotta also offers a direct-to-consumer (D2C) mobile app, browser extension, and website, allowing consumers to earn cash back on everyday purchases. Since its founding in 2011, American shoppers have earned over $2.3 billion through the IPN.

As of 2024, Ibotta, Inc. operates solely within the United States.

Ibotta has consistently been recognized as a top place to work. Ibotta's 2026 State of Spend Report revealed that 62% of shoppers now prioritize price over brand, indicating weakening brand loyalty and a surge in private label purchasing.

Ibotta, Inc. has 225 institutional owners and shareholders holding a total of 18,951,252 shares. Major institutional owners include Koch Disruptive Technologies, LLC, Clark Jermoluk Founders Fund I LLC, D. E. Shaw & Co., Inc., The Vanguard Group, Inc., BlackRock, Inc., ARK Investment Management LLC, HSBC Global Asset Management (UK) Limited, Citigroup Inc., JPMorgan Chase & Co, Vanguard Total Stock Market Index Fund Investor Shares (VTSMX), and Southpoint Master Fund LP. Public Companies & Retail Investors hold 10.09% of shares outstanding, and Bryan Leach is the Founder and CEO of Ibotta.