Johnson Outdoors Inc. Class A (JOUT)

Johnson Outdoors' stock has been influenced by earnings reports and market conditions. On August 1, 2025, Q3 2025 earnings surpassed expectations, leading to a stock increase. Earlier, in June 2025, the stock had performed well since a 'Buy' rating in March 2025. However, concerns about tariffs and valuation led to a 'Sell' rating in late September 2025.

Demand for Johnson Outdoors' products is seasonal, with the second and third fiscal quarters representing the primary selling season. Watercraft sales are susceptible to economic downturns. In fiscal year 2024, Watercraft, Camping, Fishing and Diving revenue decreased. In Q3 2025, Fishing and Diving revenue increased, while Camping & Watercraft Recreation sales were down.

Johnson Outdoors, Inc. is a global innovator in the outdoor recreation equipment and technology sector, operating within the recreational goods industry. The company designs, manufactures, and markets products across Fishing, Camping, Watercraft Recreation, and Diving. Its offerings include Minn Kota motors, Humminbird sonar, Jetboil cooking systems, Eureka! camping gear, Old Town canoes and kayaks, and SCUBAPRO dive equipment.

Johnson Outdoors has a global presence with operations in 24 locations worldwide and employs 1,400 people. The company derives a majority of its revenue geographically, though specific regional breakdowns are not detailed.

Johnson Outdoors has received positive recognition for its brand reputation and sustainability efforts. Newsweek named the company one of the Most Trustworthy Companies in America for the third consecutive year. The Clean Earth Challenge was selected as a Best Community Improvement Program finalist. The company is committed to stewardship through waste reduction, energy saving, and community enhancement.

Institutional shareholders own 69.36% of Johnson Outdoors, while insiders hold 46.16%. Retail investors account for 0.00% of the ownership. Helen P. Johnson Leipold is the largest individual shareholder. Other significant owners include Johnson Financial Group Inc., Daniel R. Tisch, and Dimensional Fund Advisors LP.