Stock events for OPENLANE, Inc. (KAR)
OPENLANE reported strong Q2 2025 results, leading to an upgrade to "Buy" by Seeking Alpha. The company repurchased 53% of its Series A Convertible Preferred Stock in September 2025. Analyst ratings have varied, with downgrades from Weiss Ratings and Zacks Research, but price target increases from Stephens, Barrington Research and JPMorgan Chase & Co.. Bill Wright was appointed Vice President of Investor Relations on October 6, 2025. OPENLANE launched Audio Boost AI in September 2025. The company is scheduled to release its third-quarter 2025 financial results on November 5, 2025. The stock has shown volatility but has gained +45.29% over the past six months.
Demand Seasonality affecting OPENLANE, Inc.’s stock price
OPENLANE, Inc. experiences demand seasonality for its products and services, as indicated by financial analysis platforms. The volume of used vehicle transactions and related services can fluctuate throughout the year, influenced by factors such as new car sales cycles, economic conditions, and consumer buying habits in the automotive market.
Overview of OPENLANE, Inc.’s business
OPENLANE, Inc. operates as a global digital marketplace for pre-owned vehicles, connecting buyers and sellers. The company rebranded from KAR Auction Services, Inc. in May 2023 to reflect its digital marketplace model. OPENLANE operates through two segments: Marketplace, which offers digital marketplace services and value-added ancillary services, and Finance, which provides floorplan financing through its Automotive Finance Corporation (AFC) brand.
KAR’s Geographic footprint
OPENLANE, Inc. has a significant international presence, connecting sellers and buyers in the United States, Canada, Continental Europe, the United Kingdom, the Philippines, and Uruguay. Its sales operations in Europe include Belgium, France, Germany, Italy, the Netherlands, and Spain, serving buyers in over 50 countries. The company is headquartered in Carmel, Indiana, United States.
KAR Corporate Image Assessment
OPENLANE's brand reputation has been shaped by its focus on digital transformation and customer experience. The rebranding from KAR Auction Services, Inc. to OPENLANE, Inc. aimed to unite its marketplace brands and simplify the customer experience. The rebrand of its AutoVIN subsidiary to OPENLANE Inspections aligns inspection services with the parent brand, emphasizing simplification, technology leadership, and improved customer experience. No significant negative events impacting OPENLANE's brand reputation in the past year were found.
Ownership
Major institutional investors hold a significant portion of OPENLANE, Inc. stock, with institutional ownership at 87.27%. Top institutional holders include The Vanguard Group Inc., BlackRock Inc., and Dimensional Fund Advisors LP. Individual ownership stands at 1.73%. Geographically, 75.3% of shareholders are from the US, followed by Canada, Australia, and the UK. Insider activity in the past three months shows more shares sold than bought, resulting in a net activity of -253,186 shares.
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$26.59