Stock events for Kimberly-Clark Corp. (KMB)
Over the past six months, Kimberly-Clark's stock price has fluctuated, trading at $118.93 as of October 24, 2025, a 12.13% decrease over the last 12 months. The stock's 12-month low was $117.49, and the high was $150.45. Recent financial reports influenced the stock, with Q2 2024 showing better-than-expected profits but lower sales, while Q1 CY2025 missed revenue expectations. Analyst ratings have seen adjustments, with lowered price targets and "equal weight" or "hold" ratings. The company declared a quarterly dividend of $1.26, resulting in a 4.2% annual yield.
Demand Seasonality affecting Kimberly-Clark Corp.’s stock price
Demand for Kimberly-Clark's essential consumer goods remains relatively stable, but external factors can introduce shifts. The COVID-19 pandemic boosted home sales of paper products while commercial sales declined. Overall demand for essential hygiene and personal care products is consistent, but distribution channels and specific product categories can experience shifts based on societal and economic conditions. The company's broad portfolio helps mitigate significant seasonal swings.
Overview of Kimberly-Clark Corp.’s business
Kimberly-Clark Corp. is a global manufacturer and marketer of essential consumer products, primarily paper-based goods, operating as a multinational consumer goods and personal care corporation. It is categorized within the Consumer Staples sector and the Consumer Packaged Goods industry, with business segments including Personal Care, Consumer Tissue, and K-C Professional, catering to various consumer needs worldwide. Major products include Huggies, Kotex, Kleenex, Scott, and WypAll.
KMB’s Geographic footprint
Kimberly-Clark has a significant global presence, with products in over 175 countries across the Americas, Europe, the Middle East, Africa, and Asia-Pacific. North America is the leading revenue-generating region, followed by Asia and Latin America. The United States and China are key markets for expansion through strategic acquisitions, operating broadly in North America and Outside North America.
KMB Corporate Image Assessment
Kimberly-Clark has maintained a strong brand reputation, marked by ethical and innovation recognitions. The company was named one of the World's Most Ethical Companies by Ethisphere for the seventh consecutive year and was recognized as one of Fortune's Most Innovative Companies in America in 2024. No specific negative events significantly impacted Kimberly-Clark's brand reputation in the past year were found.
Ownership
Institutional investors hold a significant majority of Kimberly-Clark’s shares, owning approximately 76.29% to 83% of the company's stock. Retail investors account for about 16% to 20.51% of the ownership, while company insiders hold under 1%. Major institutional owners include Vanguard Group Inc., BlackRock, Inc., and State Street Corp. Gilman Hill Asset Management, LLC, initiated a new stake in Kimberly-Clark in Q3 2025, acquiring 79,790 shares.
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