Stock events for El Pollo Loco Holdings, Inc. (LOCO)
In the past six months, El Pollo Loco Holdings, Inc. (LOCO) stock has experienced some notable events. On October 30, 2025, the company released its Q3 2025 earnings, reporting an EPS of $0.27, surpassing estimates, but revenue fell below expectations. Following the earnings announcement, LOCO shares gained +12.8% the day after to close at $10.22. Over the past year, LOCO has delivered a -11.20% change. The stock's 52-week high was $12.65, and its 52-week low was $8.29. As of February 5, 2026, the closing stock price was $10.70.
Demand Seasonality affecting El Pollo Loco Holdings, Inc.’s stock price
El Pollo Loco Holdings, Inc. experiences demand seasonality, with revenue per restaurant typically lower in the first and fourth quarters due to fewer transactions in January and December. Revenue per restaurant is generally higher in the second and third quarters. These seasonal factors and the timing of holidays cause the company's revenue to fluctuate from quarter to quarter.
Overview of El Pollo Loco Holdings, Inc.’s business
El Pollo Loco Holdings, Inc. is a quick-service restaurant chain specializing in Mexican-style grilled chicken, operating in the fast-casual dining sector. The company differentiates itself with its authentic Mexican-inspired cuisine, emphasizing a healthier alternative to traditional fried chicken. Its core product is Pollo Adobado, and the menu features a variety of Mexican-inspired entrees, prepared daily in its restaurants.
LOCO’s Geographic footprint
El Pollo Loco Holdings, Inc. has a significant market presence primarily in the Western United States, especially California. As of September 2025, it operates approximately 498 locations across seven U.S. states and extends its footprint internationally with licensed restaurant locations in the Philippines. The company aims to expand nationally, with planned openings in emerging markets like Arizona, Texas, and Colorado in 2025.
LOCO Corporate Image Assessment
El Pollo Loco has been working on a three-year brand turnaround since March 2024, and in May 2025, the company announced a brand refresh with a new look and tagline, "Let's Get Loco™." El Pollo Loco was voted the #1 "Best Restaurant for Quick, Healthy Food" in USA TODAY's 10 Best Readers' Choice Awards in May 2025. The company has focused on culinary innovation and digital engagement, with digital business growing to 27% of system sales in Q3 2025, and loyalty transactions increasing by 28% year-over-year.
Ownership
Major institutional owners of El Pollo Loco Holdings, Inc. (LOCO) include Biglari Capital LLC (13.35%), BlackRock, Inc. (7.78%), Dimensional Fund Advisors LP (6.73%), LSV Asset Management (4.97%), and The Vanguard Group, Inc. (4.67%). Institutional ownership accounts for approximately 70.58% of shares outstanding.
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