LegalZoom.com, Inc. (LZ)

Over the past six months, LegalZoom's stock price has been impacted by several events. As of May 7, 2026, the stock traded at $5.97, with a 52-week range of $5.28 to $12.40, and has lost 7.6% over the past 12 months. In Q1 2026, LegalZoom reported revenue of $206.8 million, exceeding analyst estimates, but missed EPS expectations. Following the earnings report, the stock declined by 6.41% to $6.71. LegalZoom sold its Austin facility for approximately $38 million in cash. The company has engaged in strategic partnerships, including with GoDaddy, OpenAI's ChatGPT and Perplexity AI, Wix.com and BusinessLoans.com. The board authorized a $100 million share repurchase program. In March 2026, LegalZoom's chief legal officer was awarded 372,137 time-based RSUs, while a previous report in March 2026 noted the chief legal officer had dumped over 23,000 shares.

LegalZoom experiences demand seasonality for its products and services. The fourth quarter (Q4) is typically a strong period due to demand for year-end legal services. Conversely, demand for services has historically declined around the beginning of the third quarter (Q3) as a result of summer vacations. The company also notes seasonality in its revenue recognition, with a high amount of revenue from orders placed in Q1 typically recognized in Q2. LegalZoom strategically front-loads its marketing investment to align with peak business formation seasonality. Deferred revenue also reflects normal seasonality, increasing sequentially in Q1.

LegalZoom.com, Inc. (LZ) is an online legal technology and services company providing legal solutions to individuals and small businesses. It operates within the Specialty Business Services industry and aims to transform how individuals and small businesses navigate the legal system by combining technology with access to attorneys. LegalZoom provides assistance with business formation and compliance, intellectual property protection, estate planning, legal advice and support through subscription legal plans, registered agent services, and concierge suite offerings.

LegalZoom primarily serves customers in the United States, operating across all 50 states and in over 3,000 counties. The company also has a presence in the United Kingdom through LegalZoom.co.uk. Its headquarters are located in Glendale, California, with other office locations including Mountain View, CA; Austin, TX; Frisco, TX; Las Vegas, NV; Reno, NV; Bengaluru, India; and Krakow, Poland.

In the past year, LegalZoom has focused on reinforcing its brand as a reliable source for legal advice. In May 2026, LegalZoom launched a new campaign titled "Wrong Hands," which builds on its "Life is more legal than you think" platform. This campaign addresses the potential pitfalls of seeking legal advice from incorrect sources. This marketing investment has been successful, with unaided brand awareness increasing by 19% year-over-year and direct traffic to legalzoom.com growing by 13%.

LegalZoom's ownership structure is a mix of institutional, retail, and individual investors, with institutional investors dominating its equity. Approximately 42.86% of the company's stock is owned by Institutional Investors, 7.58% by Insiders, and 49.56% by Public Companies and Individual Investors. Major institutional owners include Francisco Partners Management, LP, Vanguard Group Inc., BlackRock, Inc., Technology Crossover Management IX, Ltd., Renaissance Technologies Llc, Arrowstreet Capital, Limited Partnership, Goldman Sachs Group Inc, Boston Partners, Dimensional Fund Advisors Lp, Geode Capital Management, Llc, New York State Teachers Retirement System, and Y Intercept Hong Kong Ltd. The company's ownership has transitioned from founder-led to predominantly institutional following its IPO in 2021.