Stock events for Macy's, Inc. (M)
Macy's stock experienced several notable events in the past six months. In December 2025, the company raised its annual sales and profit targets, leading to a stock increase. In March 2026, the fiscal fourth-quarter earnings report surpassed expectations, causing a stock surge. However, fiscal year 2026 guidance fell below estimates due to tariff headwinds and macroeconomic uncertainty, resulting in a stock pullback and mixed analyst ratings. The company increased its quarterly dividend on February 27, 2026. Over the year leading up to March 2026, the stock climbed approximately 45%, buoyed by cost-cutting and rejected takeover bids.
Demand Seasonality affecting Macy's, Inc.’s stock price
Macy's products and services experience demand seasonality influenced by holiday shopping periods, with peaks in consumer search interest towards the end of the year and early January. There is a dip in search interest around May and June. Macy's, Inc. announced plans to hire over 31,500 seasonal positions for the upcoming holiday season in September 2024. The Consumer Discretionary sector experiences seasonal strength from October 17 to April 12.
Overview of Macy's, Inc.’s business
Macy's, Inc. is an omnichannel retail company with department stores, websites, and mobile applications under the Macy's, Bloomingdale's, and Bluemercury brands. The company operates in the Consumer Discretionary sector and Department Stores industry, offering apparel, accessories, cosmetics, home furnishings, and private label brands like Alfani and Charter Club.
M’s Geographic footprint
As of 2025, Macy's, Inc. operates over 400 stores across 45 states, the District of Columbia, Puerto Rico, and Guam, with international Bloomingdale's stores in Dubai and Kuwait through license agreements. Macy's plans to close approximately 150 underproductive locations by 2026 while investing in about 350 'go-forward' locations and expanding its small-format stores as part of its 'A Bold New Chapter' strategy.
M Corporate Image Assessment
Macy's has focused on enhancing its brand reputation through strategic initiatives. The 'A Bold New Chapter' strategy aims to reposition the company, improve customer experience, and drive growth. In the second quarter of 2025, Macy's reported its highest-ever Net Promoter Scores (NPS) at Bloomingdale's and Macy's brand stores. In March 2026, Macy's launched 'Celebrations Start at Macy's,' a year-long immersive platform designed to boost sales and cultural relevance. The company is also expanding its influencer program, Style Crew, in 2026. A 2022 Nature Benchmark assessment indicated Macy's performance was below average in sustainability and impact.
Ownership
Macy's, Inc. has a diverse ownership structure, with institutional investors holding a significant portion of the company's stock. As of March 31, 2026, 521 institutional owners and shareholders held a total of 234,487,195 shares. Major institutional owners include BlackRock, Inc., Vanguard Group Inc, Dimensional Fund Advisors Lp, American Century Companies Inc, RWC Asset Management LLP, State Street Corp, Newport Trust Co, Goldman Sachs Group Inc, Lsv Asset Management, and Schroder Investment Management Group. Approximately 50.61% of the company's stock is owned by Institutional Investors, 0.27% by Insiders, and 49.12% by Public Companies and Individual Investors.
Ask Our Expert AI Analyst
Price Chart
$19.14