Stock events for Macy's, Inc. (M)
Macy's stock experienced notable movements in the past six months. Shares surged 5% on March 6, 2026, following a fiscal fourth-quarter earnings report for 2025 that surpassed analyst expectations. Over the last 12 months, the stock price has increased by 63.17%, although it has seen a year-to-date return of -12.84%. In its third-quarter earnings report for 2024, Macy's reported a 2.4% year-over-year decrease in total net sales. The company also issued a warning in January 2025 regarding its fourth-quarter 2024 holiday sales performance, citing weaker sales due to unseasonably warmer weather.
Demand Seasonality affecting Macy's, Inc.’s stock price
Macy's products and services experience significant demand seasonality, particularly influenced by holidays and fashion cycles. "Macy dresses" show peaks in search interest in April and September, while "Macy shoes" demonstrate consistent demand throughout the year. "Macy handbags" tend to see a late-year surge in interest, likely driven by the holiday gift-giving season. Promotional activities and the introduction of new year trends are also key drivers for consumer engagement and sales. The broader Consumer Discretionary sector generally experiences a period of seasonal strength from October 17 to April 12.
Overview of Macy's, Inc.’s business
Macy's, Inc., established in 1858 and headquartered in New York, is an American omnichannel retail company operating in the Consumer Cyclical sector, specifically in the Department Stores industry. The company sells a diverse range of merchandise, including apparel, accessories, cosmetics, home furnishings, and other consumer goods, under three main brands: Macy's, Bloomingdale's, and Bluemercury. Macy's also offers a variety of private label brands such as Alfani, Charter Club, and Hotel Collection.
M’s Geographic footprint
Macy's, Inc. primarily operates in the United States, with over 400 stores across 45 states, the District of Columbia, Puerto Rico, and Guam as of 2025. The company also has a limited international presence through 792 subsidiaries in 7 countries, with the vast majority (782) located in the United States. Other countries with subsidiaries include Hong Kong (4), China (1), India (1), Italy (1), and Taiwan (1). Bloomingdale's stores in Dubai, United Arab Emirates, and Al Zahra, Kuwait, are operated under license agreements.
M Corporate Image Assessment
In the past year, Macy's has focused on enhancing its brand reputation and cultural relevance. In February 2026, Macy's launched "Celebrations Start at Macy's," a year-long platform designed to connect with customers during important life moments and iconic national celebrations. The company is also undergoing a multi-year turnaround strategy, which involves optimizing its store portfolio, emphasizing luxury brands, and expanding into agile, small-format stores. Macy's has also increased its focus on ethical sourcing and sustainable collections. Despite these efforts, some analysts suggest that Macy's continues to face challenges in staying relevant amidst competition from e-commerce and other retailers.
Ownership
Macy's, Inc. has a diverse ownership structure, with institutional investors holding approximately 54.26% of the company's stock. Major institutional owners include BlackRock, Inc., Vanguard Group Inc, Dimensional Fund Advisors Lp, RWC Asset Management LLP, American Century Companies Inc, State Street Corp, Newport Trust Co, Goldman Sachs Group Inc, Lsv Asset Management, and Schroder Investment Management Group. Public companies and individual investors own about 45.47% of the stock, while insiders own approximately 0.28%.
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