Stock events for MediaAlpha, Inc. (MAX)
Over the past six months, MediaAlpha's stock has been influenced by financial results, debt refinancing, share repurchases, insider selling, and analyst ratings. The company reported record financial results for 2025 and a revenue increase in Q1 2026. MediaAlpha refinanced its debt and actively repurchased shares. Insider selling activity was noted, and analyst ratings saw adjustments. The stock price increased slightly in the past month but had a negative year-to-date return.
Demand Seasonality affecting MediaAlpha, Inc.’s stock price
MediaAlpha's business experiences demand seasonality, particularly in its Property & Casualty (P&C) insurance vertical. The company's fourth-quarter 2025 results indicated "more normalized seasonality" in the P&C vertical, suggesting that demand for its customer acquisition services in the insurance industry can fluctuate throughout the year.
Overview of MediaAlpha, Inc.’s business
MediaAlpha, Inc. (MAX) is a marketing technology company operating an insurance customer acquisition platform in the United States. It connects insurance carriers and distributors with consumers, earning fees for qualified leads, calls, or clicks. The company serves as a customer acquisition channel across property and casualty, health, and life insurance verticals and is categorized within the Communication Services sector, specifically the Interactive Media and Services industry.
MAX’s Geographic footprint
MediaAlpha, Inc. has offices in Los Angeles, California (headquarters), Seattle, Washington, and Phoenix, Arizona, in the United States. It also has an international presence with an office in Taipei, Taiwan.
MAX Corporate Image Assessment
MediaAlpha, Inc. has received positive recognition for its workplace culture, earning the Great Place To Work® Certification™ for the 10th consecutive year. 95% of its team members rated it as a great place to work. No significant negative events impacting its brand reputation were found within the past year.
Ownership
Institutional investors hold a significant portion of MediaAlpha, Inc.'s stock, approximately 85.97% to 86.60%. Major institutional shareholders include White Mountains Insurance Group Ltd, BlackRock, Inc., and Vanguard Group Inc. White Mountains Insurance Group Ltd. is a particularly significant stakeholder. Insider ownership is approximately 10.90%, with key individual owners including co-founders Steven Yi, Eugene Nonko, and Ambrose Wang.
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$8.90