MediaAlpha, Inc. Class A (MAX)

New York Stock Exchange:
MAX
| Latest update: May 31, 2026, 5:42 PM

Stock events for MediaAlpha, Inc. (MAX)

Over the past six months, MediaAlpha's stock has been influenced by financial results, debt refinancing, share repurchases, insider selling, and analyst ratings. The company reported record financial results for 2025 and a revenue increase in Q1 2026. MediaAlpha refinanced its debt and actively repurchased shares. Insider selling activity was noted, and analyst ratings saw adjustments. The stock price increased slightly in the past month but had a negative year-to-date return.

Demand Seasonality affecting MediaAlpha, Inc.’s stock price

MediaAlpha's business experiences demand seasonality, particularly in its Property & Casualty (P&C) insurance vertical. The company's fourth-quarter 2025 results indicated "more normalized seasonality" in the P&C vertical, suggesting that demand for its customer acquisition services in the insurance industry can fluctuate throughout the year.

Overview of MediaAlpha, Inc.’s business

MediaAlpha, Inc. (MAX) is a marketing technology company operating an insurance customer acquisition platform in the United States. It connects insurance carriers and distributors with consumers, earning fees for qualified leads, calls, or clicks. The company serves as a customer acquisition channel across property and casualty, health, and life insurance verticals and is categorized within the Communication Services sector, specifically the Interactive Media and Services industry.

MAX’s Geographic footprint

MediaAlpha, Inc. has offices in Los Angeles, California (headquarters), Seattle, Washington, and Phoenix, Arizona, in the United States. It also has an international presence with an office in Taipei, Taiwan.

MAX Corporate Image Assessment

MediaAlpha, Inc. has received positive recognition for its workplace culture, earning the Great Place To Work® Certification™ for the 10th consecutive year. 95% of its team members rated it as a great place to work. No significant negative events impacting its brand reputation were found within the past year.

Ownership

Institutional investors hold a significant portion of MediaAlpha, Inc.'s stock, approximately 85.97% to 86.60%. Major institutional shareholders include White Mountains Insurance Group Ltd, BlackRock, Inc., and Vanguard Group Inc. White Mountains Insurance Group Ltd. is a particularly significant stakeholder. Insider ownership is approximately 10.90%, with key individual owners including co-founders Steven Yi, Eugene Nonko, and Ambrose Wang.

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Price Chart

$8.90

0.11%
(1 month)

Top Shareholders

White Mountains Insurance Group Ltd.
31.40%
BlackRock, Inc.
6.25%
The Vanguard Group, Inc.
4.52%
Broad Bay Capital Management LP
2.65%
JPMorgan Chase & Co.
2.41%
Clearline Capital LP
2.29%
Renaissance Technologies Holdings Corp.
1.84%
Morgan Stanley
1.69%

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FAQ

What is the current stock price of MediaAlpha, Inc.?

As of the latest update, MediaAlpha, Inc.'s stock is trading at $8.90 per share.

What’s happening with MediaAlpha, Inc. stock today?

Today, MediaAlpha, Inc. stock is up by 0.11%, possibly due to news.

What is the market sentiment around MediaAlpha, Inc. stock?

Current sentiment around MediaAlpha, Inc. stock is negative, based on recent news, trading volume, and analyst opinions.

Is MediaAlpha, Inc.'s stock price growing?

Over the past month, MediaAlpha, Inc.'s stock price has increased by 0.11%.

How can I buy MediaAlpha, Inc. stock?

You can buy MediaAlpha, Inc. stock through any brokerage platform, such as e.g., Robinhood, Fidelity, E*TRADE, by searching for the ticker symbol MAX

Who are the major shareholders of MediaAlpha, Inc. stock?

Major shareholders of MediaAlpha, Inc. include institutions such as White Mountains Insurance Group Ltd. (31.40%), BlackRock, Inc. (6.25%), The Vanguard Group, Inc. (4.52%) ... , according to the latest filings.