Stock events for Meta Platforms, Inc. (META)
Meta Platforms' stock experienced notable movements between April 2025 and October 2025. It reached a 52-week low of $479.80 on April 21, 2025, and a 52-week high of $796.25 on August 15, 2025. Early 2025 saw an upward trend, including a record-breaking 20-day winning streak fueled by positive Q4 2024 results and increased AI investment. Strong Q2 2025 results, with a 22% revenue increase, were attributed to AI-powered recommendation algorithms. In June 2025, Meta invested in Scale AI. Recently, the stock has declined, falling by 5.26% in the past week and 3.46% in the past month as of early October 2025.
Demand Seasonality affecting Meta Platforms, Inc.’s stock price
While specific details are limited, Meta experiences seasonal patterns related to advertising spending. Ad demand tends to be higher in the fourth quarter (holiday season) and may see a subsequent dip in the first quarter of the following year. The company's stock performance also exhibits seasonal trends.
Overview of Meta Platforms, Inc.’s business
Meta Platforms, Inc. is a global technology conglomerate focused on social networking, advertising, and VR/AR technologies. Its core business is the "Family of Apps," including Facebook, Instagram, Messenger, WhatsApp, and Threads, enabling users to connect, share content, and build communities. Advertising across these platforms accounts for approximately 97.8% of Meta's revenue. The company is also investing in its Reality Labs division for VR/AR technologies and the metaverse.
META’s Geographic footprint
Meta Platforms is headquartered in Menlo Park, California, and has a global presence across the Americas, Europe, the Middle East, Africa, and Asia-Pacific. In fiscal year 2024, the US & Canada region accounted for the largest share of Meta's revenue at 38.42%, followed by Asia Pacific (27.36%), Europe (23.32%), and the Rest of World (10.9%).
META Corporate Image Assessment
Meta Platforms has faced ongoing challenges to its brand reputation over the past year. The company continues to grapple with an image problem stemming from past privacy scandals, antitrust investigations, and accusations of political bias. In January 2025, Meta announced an overhaul of its content moderation policies, raising concerns among advertisers and brand safety experts. In late 2023, Meta agreed to a $25 million settlement for a 2021 lawsuit filed by Donald Trump concerning the suspension of his social media accounts.
Ownership
Meta Platforms has a diverse ownership structure. Mark Zuckerberg is the largest individual shareholder, holding approximately 13.6% of the company's shares. Major institutional owners include Vanguard Group (around 8.9%), BlackRock Inc. (approximately 7.7%), Fidelity Investments (around 6.2%), State Street Corporation (4%), and JPMorgan Chase (2.5%). Institutional investors collectively own about 65% of Meta Platforms' shares.
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