Stock events for National CineMedia, Inc. (NCMI)
Several events impacted National CineMedia's stock price between April 2025 and October 2025. The Q1 2025 earnings report showed a decrease in total revenue but aligned with guidance, and a new agreement with AMC Theaters was announced. A quarterly cash dividend of $0.03 per share was declared. NCM partnered with Vistar Media to expand in-theater video advertising to programmatic buyers. The Q2 2025 revenue declined year-over-year and fell below guidance, leading to a stock decline. The company announced the Q3 2025 earnings announcement date. Overall, the stock price decreased by 38.63% from October 23, 2024, to October 22, 2025, with a closing price of $4.32 as of October 20, 2025.
Demand Seasonality affecting National CineMedia, Inc.’s stock price
National CineMedia's revenue and operating results are seasonal, aligning with advertising clients' marketing expenditures and film exhibition industry attendance patterns. Advertising expenditures and theater attendance are typically higher during the second, third, and fourth fiscal quarters. Advertising revenue is influenced by new film releases, advertiser marketing priorities, and economic cycles.
Overview of National CineMedia, Inc.’s business
National CineMedia, Inc. (NCMI) operates the largest cinema advertising network in North America through its subsidiary, National CineMedia, LLC. The company operates in the Communication Services sector, specifically the Advertising Agencies industry. Its primary offerings include "Noovie," a cinema advertising and entertainment show, and advertising on its Lobby Entertainment Network. NCMI also provides digital advertising solutions like NCM Boost and Boomerang, along with digital gaming products such as the Noovie Trivia app, leveraging its NCMx data intelligence platform.
NCMI’s Geographic footprint
National CineMedia operates across North America, covering 195 Designated Market Areas®, including all of the top 50. Its cinema advertising platform includes over 18,200 screens in more than 1,400 theaters. The "Noovie" show is exclusively presented in 42 leading national and regional theater circuits, including AMC Entertainment Inc., Cinemark Holdings, Inc., and Regal Entertainment Group.
NCMI Corporate Image Assessment
Specific information regarding National CineMedia, Inc.'s brand reputation was not readily available. The company's annual reports have an aggregate usefulness score of 4.7 out of 5.0 based on 230 reviews, reflecting the quality of its reports.
Ownership
National CineMedia, Inc. has a mixed ownership structure including institutional, insider, and retail investors. Institutional investors hold a significant portion of shares, with major holders including Blantyre Capital Ltd, BlackRock, Inc., and Vanguard Group Inc. Cinemark Holdings Inc is the largest individual shareholder with 46.62% of the company's shares, followed by Regal Cinemedia Holdings LLC (43.41%), and Standard General LP (34.01%). Nick Bell was appointed to the board of directors in August 2023.
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$4.45