Newell Brands Inc (NWL)

Newell Brands' stock has been impacted by several events in the past six months. In Q3 2025, the company reported a sales decline due to consumer resistance to price increases, leading to a revised full-year forecast and a stock plummet. Q4 2025 results showed a decline in net sales and a cautious 2026 outlook, causing another stock drop. The company anticipates a challenging first quarter in 2026 due to seasonality and tariff impacts. As of February 3, 2026, the share price had declined significantly over the past year.

Demand for Newell Brands' products exhibits seasonality, with the first quarter typically being the smallest in terms of sales. Retailer shipment timing and shelf resets can further impact this seasonality, skewing shipments into later quarters. The company's Q1 2026 core sales are expected to be negatively impacted by these dynamics.

Newell Brands is a global consumer goods company that designs, manufactures, sources, and distributes a variety of consumer and commercial products. The company operates across three segments: Home and Commercial Solutions, Learning and Development, and Outdoor and Recreation. Its brand portfolio includes Rubbermaid, Sharpie, Coleman, Graco, Yankee Candle, Calphalon, and Rubbermaid Commercial Products. The company focuses on margin improvement, debt reduction, operational efficiency, and portfolio simplification.

Newell Brands operates globally with its headquarters in Atlanta, Georgia, and a Customer Experience Center in Hoboken, New Jersey. The company has key operational regions in the United States and Canada, with international sales in markets like Brazil and Argentina.

Newell Brands focuses on "Brands That Matter" and aims to delight consumers through innovative, high-quality products. The company has increased its advertising and promotion spending. The company also highlighted its Customer Experience Center in Hoboken, New Jersey, in November 2025, as an immersive space to foster collaboration with retail partners and showcase innovation.

Newell Brands Inc. is a publicly traded company with a significant portion of its shares held by institutional investors. As of November 2025, institutional investors held approximately 92.50% of the company's ownership. Insiders held approximately 0.53% of the company's ownership as of November 2025. The remaining float, approximately 6.97% as of November 2025, is held by individual investors and other public entities.