Newell Brands Inc (NWL)

Newell Brands' stock price has experienced a significant decline over the past six months. Q2 2025 earnings showed a net sales decline but improved gross margin. Q3 2025 earnings missed analysts' estimates, leading to a cut in the full-year outlook. Incremental tariff costs are expected to reach $180 million for 2025. A global productivity plan was announced to strengthen competitiveness. The Yankee Candle brand restage impacted sales due to retail partner destocking. The company faced weak demand in its Commercial and Kitchen segments. A quarterly dividend of $0.07 per share was declared. The Q4 2025 outlook projected declines in net sales and core sales.

Newell Brands typically experiences its lowest revenue in the first and fourth quarters. The acquisition of Jarden was expected to help mitigate these seasonal variations. The company noted a soft demand environment and adopted a more conservative view of consumer demand for the fourth quarter. The restage of the Yankee Candle brand is anticipated to drive a return to growth in the fourth quarter of 2025 and throughout 2026.

Newell Brands is a global consumer goods company operating in the consumer staples and consumer discretionary sectors. It designs, manufactures, sources, and distributes a wide array of consumer and commercial products, including home organization, kitchenware, writing instruments, and baby care products. Key brands include Rubbermaid, Sharpie, Graco, and Coleman.

Newell Brands has a significant global market presence, with products available in retail stores and e-commerce platforms across North America, Europe, Latin America, and Asia. The company merchandises its products through a network of distributors, warehouse clubs, and retailers across the Americas, Asia-Pacific, and EMEA.

Newell Brands generally maintains a reputation for a strong portfolio of well-known brands and received the 2026 BrandSpark Most Trusted Awards across six of its brands. The slowdown in key international markets and reduced consumer demand due to aggressive pricing for tariffs could indirectly impact brand perception. The initial destocking of older Yankee Candle products by retailers might have temporarily affected brand visibility. The announcement of job cuts and store closures as part of the global productivity plan could have a short-term impact on public perception.

Newell Brands' ownership is predominantly institutional, with major holders including BlackRock, Inc., Pzena Investment Management Llc, and Vanguard Group Inc. Carl C. Icahn is a significant individual shareholder, owning 18.31% of the company as an insider.