Stock events for Douglas Dynamics, Inc. (PLOW)
Douglas Dynamics, Inc. (PLOW) stock has trended upwards by 16.06% in the past six months, reaching a new 52-week high of $36.14 on January 12, 2026. Key events include earnings reports for Q1-Q3 2025, with Q1 2025 seeing record revenue and adjusted EPS. A quarterly cash dividend of $0.295 per share was declared on December 5, 2025. Douglas Dynamics acquired the assets of Venco Venturo Industries LLC on November 3, 2025. There were changes to the Board of Directors on October 29, 2025. EVP and CFO Sarah C. Lauber reported a disposition of 13,829 shares of common stock on January 2, 2026.
Demand Seasonality affecting Douglas Dynamics, Inc.’s stock price
Demand for Douglas Dynamics' products and services exhibits significant seasonality, particularly for its Work Truck Attachments segment, which is highly dependent on winter snowfall levels. The company has experienced challenges due to historically low snowfall in core markets in recent years. The Work Truck Solutions segment is described as a more year-round business, helping to balance the seasonal volatility. The company's operational flexibility helps it adapt to varying weather conditions.
Overview of Douglas Dynamics, Inc.’s business
Douglas Dynamics, Inc. is a North American manufacturer and upfitter of commercial work truck attachments and equipment, operating in the Consumer Discretionary sector (Auto Parts industry) and the Industrial Equipment sector. The company has two segments: Work Truck Attachments, which manufactures snow and ice control attachments under brands like Western and Fisher, and Work Truck Solutions, which provides upfitting services and municipal snow and ice control products under brands like Henderson and Dejana.
PLOW’s Geographic footprint
Douglas Dynamics has a significant market presence across North America, including the United States and Canada. The company is also expanding its international reach and maintains a global sourcing office in Beijing, China. It has seven manufacturing locations and fifteen installation and distribution centers worldwide.
PLOW Corporate Image Assessment
Douglas Dynamics has a strong brand reputation for reliability and durability, making its brands popular among contractors and municipalities for snow and ice management. Analysts have a generally positive outlook on the company, consistently raising revenue and EPS expectations. The stock currently holds a "Moderate Buy" consensus rating from analysts. No specific events negatively impacting the company's brand reputation in the past year were found, though the impact of mild winters on product demand is a recurring theme.
Ownership
Douglas Dynamics, Inc. (PLOW) is predominantly owned by institutional investors, who hold approximately 91.85% to 95.41% of the stock. Insiders own around 7.87% to 7.93%, with a small percentage held by retail investors. Major institutional owners include Allspring Global Investments Holdings, LLC, Pzena Investment Management Llc, and BlackRock, Inc. Ares Corporate Opportunities Fund LP is a significant individual shareholder, owning 3.35% of the company.
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$36.50