Stock events for Priority Technology Holdings, Inc. (PRTH)
Priority Technology Holdings, Inc. (PRTH) stock has experienced several notable events in the past six months. As of October 23, 2025, the stock was up 24.06% over the past 12 months but down 3.35% over the past 30 days. In Q1 2025, the company reported an EPS of $0.26, surpassing estimates, with revenue at $239.81 million, a 9% year-over-year increase. As of October 25, 2025, analysts have given PRTH a consensus rating of "Moderate Buy," with an average twelve-month price objective of $13.00. In March 2025, Priority Technology Holdings settled a class action lawsuit for $19.5 million related to alleged non-consensual recordation of telephonic communications.
Demand Seasonality affecting Priority Technology Holdings, Inc.’s stock price
The demand for Priority Technology Holdings, Inc.'s payment processing services is generally highly recurring due to payment processing fees. While there isn't strong inherent seasonality, minor anomalies can occur due to factors like day count differences in quarters and the shifting dates of holidays such as Easter, which can modestly impact SMB daily revenue.
Overview of Priority Technology Holdings, Inc.’s business
Priority Technology Holdings, Inc. (PRTH) is a fintech company offering integrated payment and banking solutions. It provides a platform to simplify business payments for SMBs and large enterprises, focusing on payment processing, merchant acquiring services, and specialized software solutions. The company operates through three segments: SMB Acquiring Solutions, B2B Payables, and Enterprise Payments and BaaS. Priority processes $120 billion in annual transaction volume and administers $900 million in deposits, serving approximately 860,000 active customers.
PRTH’s Geographic footprint
Priority Technology Holdings, Inc. is headquartered in Alpharetta, Georgia, United States. The company maintains a global business platform with regional offices in several U.S. cities, including New York, NY; Hicksville, NY; Chattanooga, TN; Raleigh, NC; Dallas, TX; and San Francisco, CA. It also has an international presence with an office in Chandigarh, India.
PRTH Corporate Image Assessment
Priority Technology Holdings, Inc. has a strong reputation for compliance, security, and customer satisfaction. However, the company's reputation could be impacted by failures to comply with laws and regulations or evolving social expectations. In March 2025, the company settled a class action lawsuit related to alleged non-consensual recordation of telephonic communications, agreeing to a $19.5 million payment.
Ownership
Priority Technology Holdings, Inc. has a mixed ownership structure. Insiders hold approximately 65.97% of the stock, with CEO Thomas Charles Priore being the largest individual shareholder at 74.74%. Institutional investors hold between 9.50% and 21.79% of the stock, while retail investors hold approximately 18.36%. Major institutional owners include Divisadero Street Capital Management, LP, Steamboat Capital Partners, LLC, and BlackRock, Inc. Institutional investors have recently increased their positions.
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