Rocket Companies, Inc. Class A (RKT)

Rocket Companies' stock (RKT) has shown significant growth, rising by 38.33% over the last year. Analyst ratings and price targets have been adjusted by several firms, with a consensus rating of "Hold" and an average target price of $18.18. In Q3 2025, the company reported adjusted EPS of $0.07 and revenue of $1.78 billion, exceeding expectations, but also reported a net loss of $123.85 million. The acquisitions of Redfin and Mr. Cooper have been significant events, and shifts in the mortgage rate outlook have positively impacted the company. On November 26, 2025, the stock traded up 8.9% due to analyst upgrades and AI investments.

Demand for Rocket Companies' products and services is influenced by interest rates, the homebuying season, market conditions, and seasonal slowdowns. Lower interest rates generally boost demand, while higher rates can lead to a slowdown. The company's diversified revenue streams and strategic acquisitions aim to make its profitability less sensitive to new loan origination volumes. The servicing portfolio, strengthened by the Mr. Cooper acquisition, offers a large, recurring revenue base.

Rocket Companies, Inc. is an American fintech and homeownership services company founded in 1985 and headquartered in Detroit, Michigan. The company operates in the financial services sector, focusing on mortgage finance and real estate. Rocket Companies offers a suite of products and services through its Direct to Consumer and Partner Network segments, including Rocket Mortgage, Rocket Homes, Rocket Close, Rocket Loans, Rocket Money, Lendesk, Core Digital Media, Redfin (acquired in July 2025), and Mr. Cooper Group (acquired in October 2025). In 2024, the company introduced Rocket Logic, an AI platform designed to simplify homeownership.

Rocket Companies, Inc. primarily serves the United States and Canada. Its headquarters are located in Detroit, Michigan, U.S., and it operates a Rocket Innovation Studio in Windsor, Ontario, to develop technology solutions.

Rocket Companies, particularly Rocket Mortgage, has a strong brand reputation for client satisfaction, having been ranked #1 by J.D. Power multiple times. The company's reputation has been positively impacted by its focus on innovation and technology, including investments in AI-driven tools through Redfin and the launch of Rocket Logic.

Rocket Companies has a diverse ownership structure, with institutions holding a significant portion of shares. Major institutional owners include Nuveen, LLC, ValueAct Holdings, L.P., Vanguard Group Inc, Fmr Llc, Slate Path Capital LP, Boston Partners, BlackRock, Inc., and Balyasny Asset Management Llc. Insiders own 27.10% of the stock, with Daniel B. Gilbert being the largest individual shareholder. Retail investors hold the largest portion, owning 60.05% of the company.