Stock events for RE/MAX Holdings, Inc. (RMAX)
RE/MAX Holdings, Inc. (RMAX) stock has declined over the past six months. As of October 17, 2025, the share price was $8.20, a 31.67% decrease from October 21, 2024. Recent events include Q2 2025 financial results where EPS beat expectations but revenue missed, leading to a stock price drop. Vic Lombardo was appointed President of Mortgage Services, and Tom Flanagan was welcomed as Chief Digital Information Officer. The company's Q3 2025 results are expected between October 31 and November 3, 2025.
Demand Seasonality affecting RE/MAX Holdings, Inc.’s stock price
The real estate and mortgage brokerage industries are significantly impacted by seasonality. Spring and early summer are the busiest seasons for home sales, while late summer sees a slight slowdown. Fall marks a transitional period, and winter is generally the slowest season. The mortgage market generally follows the seasonality of the housing market, with activity often mirroring home sales trends.
Overview of RE/MAX Holdings, Inc.’s business
RE/MAX Holdings, Inc. operates as a global franchisor of real estate brokerage services, functioning through Real Estate, Mortgage, and Marketing Funds segments. It provides real estate brokerage franchising under the RE/MAX brand, mortgage brokerage services via Motto Mortgage, and mortgage loan processing software and services through wemlo. The company also offers digital tools like BoldTrail and professional development resources via RE/MAX University.
RMAX’s Geographic footprint
RE/MAX Holdings, Inc. has a significant international presence, with agents in over 110 countries and territories, totaling more than 145,000 agents in nearly 9,000 offices. Motto Mortgage has expanded to over 210 offices across more than 40 states in the U.S. since 2016.
RMAX Corporate Image Assessment
RE/MAX has maintained a strong brand reputation, consistently recognized as a "Most Trusted Brand." W. Erik Carlson, the CEO, has focused on customer experience, and the company unveiled a digital-first branding refresh. RE/MAX emphasizes its network of trusted professionals and its commitment to community, including its partnership with Children's Miracle Network Hospitals, which has resulted in over $218 million in donations since 1992.
Ownership
RE/MAX Holdings, Inc. is primarily owned by institutional shareholders, holding 78.64% to 93.17% of the stock. Insiders own 48.16% of the shares, while retail investors hold 0.00%. Major institutional owners include Magnolia Group LLC, Capital World Investors, BlackRock, Inc., and Vanguard Group Inc. The largest individual shareholder is Adam K. Peterson, owning 14.31% of the company.
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$7.93