Stock events for RE/MAX Holdings, Inc. (RMAX)
Over the past six months, RE/MAX Holdings, Inc. stock has declined by 7.68%, trading between $6.90 and $10.61. Key events include the Q3 2025 Earnings Report, which surpassed EPS forecasts but slightly missed revenue expectations, with the stock remaining unchanged. National Housing Reports coincided with small positive movements in RMAX shares. The conversion of two Toronto brokerages led to a 3.56% rise in the stock. The company is scheduled to release its Q4 and full-year 2025 results on February 19, 2026.
Demand Seasonality affecting RE/MAX Holdings, Inc.’s stock price
The real estate industry experiences seasonality, as indicated by RE/MAX Holdings' focus on National Housing Reports highlighting seasonal slowdown metrics. Demand for real estate brokerage and related mortgage services, and consequently RE/MAX's business, is influenced by seasonal fluctuations in the housing market.
Overview of RE/MAX Holdings, Inc.’s business
RE/MAX Holdings, Inc. operates as a leading franchisor in the real estate industry, focusing on real estate brokerage services globally and mortgage brokerage services within the United States. The company operates through its brands RE/MAX, Motto Mortgage, and wemlo. RE/MAX offers real estate brokerage franchising services worldwide, including luxury and commercial real estate. Motto Mortgage is the first national mortgage brokerage franchise brand in the U.S. wemlo provides third-party mortgage loan processing software and services. The company also provides technology platforms such as BoldTrail and RE/MAX University to support its network.
RMAX’s Geographic footprint
RE/MAX Holdings has a significant global presence, with over 145,000 agents in nearly 9,000 offices across more than 110 countries and territories. Motto Mortgage has expanded to over 210 offices across more than 40 states in the U.S.
RMAX Corporate Image Assessment
RE/MAX maintains a strong brand reputation, consistently recognized as the #1 name in real estate based on unaided brand awareness and listed on Entrepreneur's Franchise 500® for 42 consecutive years. The launch of AI-powered tools in 2025 enhanced agent productivity and client service. However, there was a discussion regarding "RE/MAX's Rebrand Backlash" in February 2025, related to a new logo and branding, which suggests a potential negative impact on brand perception at that time.
Ownership
RE/MAX Holdings, Inc. has 253 institutional owners and shareholders, holding a total of 19,559,778 shares. Major institutional owners include Magnolia Group, Llc, SMCWX - SMALLCAP WORLD FUND INC Class A, Capital World Investors, BlackRock, Inc., Vanguard Group Inc, Dimensional Fund Advisors Lp, Renaissance Technologies Llc, VTSMX - Vanguard Total Stock Market Index Fund Investor Shares, Hillsdale Investment Management Inc., and D. E. Shaw & Co., Inc.
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$6.57