Stock events for Tapestry, Inc. (TPR)
Tapestry's stock price has increased significantly, with a notable rise of 145.02% between July 18, 2024, and July 17, 2025, reaching new 52-week highs in July 2025. Key events include the acquisition of Capri Holdings in 2023, strong Q2 2025 earnings driven by Coach and Kate Spade, the sale of Stuart Weitzman to Caleres, and an increased fiscal year 2025 outlook due to higher full-price sales of Coach handbags. Analyst upgrades and price target increases from Raymond James and Morgan Stanley, along with a quarterly dividend announcement of $0.35 per share, have also impacted the stock.
Demand Seasonality affecting Tapestry, Inc.’s stock price
The luxury goods market is sensitive to economic cycles, impacting consumer discretionary spending. Tapestry's demand is influenced by product innovation and marketing, particularly for Coach handbags among younger shoppers. Demand is also affected by holiday seasons, seasonal collections from brands like Kate Spade New York, and back-to-school periods. Tapestry's digital sales contribute significantly to revenue, mitigating some traditional in-store seasonality. The company's pricing power, especially for Coach, suggests strong underlying demand.
Overview of Tapestry, Inc.’s business
Tapestry, Inc. is a multinational luxury fashion holding company, originally founded as Coach, Inc. in 1941 and rebranded in 2017. The company operates in the Consumer Cyclical sector, focusing on luxury goods. Tapestry's core business segments include Coach, known for leather goods; Kate Spade New York, a lifestyle brand with colorful designs; and Stuart Weitzman, a luxury footwear brand set to be sold to Caleres as of summer 2025. Tapestry generates revenue through the design, manufacturing, and marketing of luxury accessories and apparel, utilizing a vertically integrated model.
TPR’s Geographic footprint
Tapestry distributes its products globally through company-operated and franchise stores, e-commerce platforms, department store partners, and wholesale channels. Its geographic footprint spans North America, Europe, Greater China, and Asia Pacific regions. The company is expanding its digital capabilities and enhancing customer experiences across all channels, adapting brand storytelling to local markets while maintaining global brand equity. Tapestry is also expanding its presence in international markets, particularly in emerging markets like India, Indonesia, Nigeria, and the Philippines.
TPR Corporate Image Assessment
Tapestry's brand reputation has been largely positive, particularly for Coach, which has experienced a resurgence among younger consumers. Tapestry has made strides in sustainability, introducing eco-friendly products and expanding its partnership with Gen Phoenix. The company was named to Newsweek's America's Greatest Workplaces for Mental Wellbeing 2025. The strategic decision to sell Stuart Weitzman indicates a focus on strengthening the core Coach and Kate Spade brands. Kate Spade has faced challenges and is undergoing a strategic reset.
Ownership
Tapestry, Inc. has a mixed ownership structure, including institutional, mutual fund, and individual holdings, with institutional investors holding a significant portion of the stock. Major institutional owners include Vanguard Group Inc., BlackRock, Inc., Fmr Llc, Bank Of America Corp /de/, State Street Corp, Morgan Stanley and Geode Capital Management, Llc. Lew Frankfort is the largest individual shareholder, owning 2.03 million shares, representing 0.98% of the company.
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