Stock events for WEBTOON Entertainment, Inc. (WBTN)
Several events have impacted WEBTOON Entertainment's stock price in the past six months. The company reported its third-quarter 2025 financial results, with revenue of $378 million but missed Wall Street's estimates, resulting in a net loss of $11.1 million. WEBTOON reported Q2 2025 results that exceeded revenue expectations, with sales up 8.5% year-on-year to $348.3 million. Strategic partnerships with Warner Bros. Animation and Disney were announced. WEBTOON announced a significant expansion of its creator programs in 2026. A U.S. District Court decision allowed a securities fraud class action to proceed against WEBTOON Entertainment. Over the past six months, WBTN's share price has outperformed the S&P500 Index by +34.98%, while global monthly active users (MAUs) decreased by about 8.5% year-over-year to over 168 million.
Demand Seasonality affecting WEBTOON Entertainment, Inc.’s stock price
Demand for WEBTOON Entertainment's products and services exhibits some seasonality and regional variations. Global monthly active users (MAUs) saw a decline of approximately 8.5% year-over-year to 168 million. Korea's MAUs dropped by 12.3% year-over-year, while Japan's MAUs grew by 12.6% year-over-year, and English-language app MAUs also increased by about 12% year-over-year. Advertising revenue has also been noted as cyclical, with an 8.9% year-over-year decline in Q3 2025.
Overview of WEBTOON Entertainment, Inc.’s business
WEBTOON Entertainment operates as a global storytelling platform, pioneering the mobile webcomic format. The company's platform enables a community of creators and users to discover, create, and share new content. Its primary offerings include web-comics and web-novels. Major products and brands include the WEBTOON platform, CANVAS, Munpia, Yonder, Studio Lico, LINE Manga, and Wattpad. The company also provides hosting services for web-comics and launched the WEBTOON Shop in November 2024.
WBTN’s Geographic footprint
WEBTOON Entertainment has a significant global presence, operating in over 150 countries. Its core markets include the United States, Korea, Japan, and Canada. Over half of its monthly active users (MAUs) come from outside these core markets, with strong footholds in Southeast Asia and Europe. The platform is available in multiple languages, with plans to increase localization efforts to support 20 languages by the end of 2025.
WBTN Corporate Image Assessment
WEBTOON Entertainment generally maintains a strong brand reputation, particularly among younger audiences. The platform is known for its innovative vertical-scroll comic format and bite-sized episodic storytelling. A survey in April 2024 indicated that 97% of U.S. users agreed that WEBTOON is entertaining and fun. However, the company's reputation has faced some scrutiny due to a securities fraud class action lawsuit. Strategic partnerships with major entities like Disney and Warner Bros. Animation are likely to enhance its brand visibility and credibility.
Ownership
WEBTOON Entertainment Inc. has a significant number of institutional owners and shareholders. As of September 30, 2025, 109 institutional holders held 49,813,752 shares. Major institutional owners include Softbank Group Corp, Fmr Llc, Morgan Stanley, BlackRock, Inc., Ameriprise Financial Inc, FIL Ltd, The Vanguard Group, Inc., and JPMorgan Chase & Co. Naver Corp is the largest shareholder, owning 61.45% of the company, and LY Corp holds a significant stake of 24.04%. WEBTOON Entertainment Inc. is a subsidiary of NAVER Corporation.
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