Zebra Technologies Corporation Class A (ZBRA)

Zebra Technologies' stock price experienced fluctuations in the past six months, with an 18.67% decline between September 27, 2024, and September 26, 2025. However, the company beat second-quarter results estimates in July 2024 and raised its full-year forecast due to a recovery in demand, particularly benefiting from e-commerce growth and revival in healthcare, manufacturing, and logistics. In August 2025, Zebra reported Q2 2025 earnings with an EPS of $3.61, surpassing estimates, and quarterly revenue rose 6.2% year-over-year to $1.29 billion, exceeding expectations.

Demand for Zebra Technologies' products and services is influenced by seasonality, which is considered by their Workcloud Forecasting & Analysis software along with other factors to generate demand forecasts. Zebra's business is also linked to customers' capital expenditure cycles, leading to potential growth slowdowns during challenging economic environments. In 2023, the company experienced double-digit sales declines due to macro uncertainty and a soft "goods economy."

Zebra Technologies Corporation is a multinational technology company specializing in smart data capture systems and AIDC technologies, operating in sectors like computer hardware, manufacturing, retail, healthcare, transportation, and logistics. Its product portfolio includes mobile computers, software, printers, RFID devices, autonomous mobile robots, machine vision systems, and related supplies. Zebra also provides software and services like workforce management, demand-sensing, and inventory management, often through cloud-based subscriptions.

Zebra Technologies has a significant global presence, with over 128 offices in 55 countries and a network of more than 10,000 partners across 180 countries. The company's business operations span the Americas, Europe, the Middle East, Africa, and Asia-Pacific regions, and its headquarters are located in Lincolnshire, Illinois, U.S.

Zebra Technologies has received positive recognition for its workplace culture, being named to Newsweek's Global Most Loved Workplaces® list for the second consecutive year in June 2024, ranking #78 globally. Additionally, in June 2024, U.S. News & World Report included Zebra Technologies on its 2024-2025 Best Companies to Work for list, recognizing it among the Best Companies in the Midwest and Best in Manufacturing.

Institutional investors hold a substantial majority of Zebra Technologies Corp. shares, ranging from approximately 79.09% to 88% of the company. Major institutional owners include Vanguard Group Inc, BlackRock, Inc., and State Street Corp. Individual ownership accounts for a smaller portion, around 0.78% to 0.79%.