Zumiez Inc. (ZUMZ)

Zumiez's stock has experienced fluctuations, with a recent decrease of 7.22% to $20.44 as of October 2025, but an increase of 58.2% in the six months prior to August 2024. The stock increased by 10.67% in the past month and 49.02% in the past three months as of October 2025. Fiscal 2024 fourth-quarter results showed a 5.9% increase in comparable sales, but a 0.9% decrease in total net sales. The first quarter of fiscal 2025 saw a loss of $0.79 per share, missing expectations. Insider selling activity has also been noted.

Zumiez experiences demand seasonality around key retail periods, with back-to-school season being an indicator for holiday demand. In 2023, sales decelerated after the Black Friday/Cyber Monday weekend, indicating that consumers are selective during the holiday season. Sustained traffic patterns can be softer, and promotional activities impact sales.

Zumiez Inc. is a specialty retailer offering apparel, footwear, accessories, and hardgoods for young men and women, focusing on action sports like skateboarding and snowboarding. The company operates within the Retail Trade sector, specifically the Apparel/Footwear Retail industry, and supplements its merchandise with private label products.

Zumiez operates globally, with stores in the United States, Canada, Europe, and Australia. As of August 2024, the company operates 751 stores worldwide. The company is actively optimizing its store base by expanding into underpenetrated markets and repositioning or closing underperforming stores.

Zumiez has a strong brand identity and loyal customer base, empowering youth culture through its curated selection and retail experience. The company introduced over 150 new brands in fiscal 2023, with similar plans for fiscal 2024, and its private label brands represented 23% of sales in fiscal 2023. However, Zumiez has faced challenges due to heightened promotional activity and increased competition from e-commerce retailers and fast fashion.

Zumiez Inc. is a publicly traded company with ownership distributed among various shareholders. As of October 2025, there are 287 institutional owners holding 16,846,652 shares. Major institutional owners include BlackRock, Inc. and Vanguard Group Inc. Brentwoodzumiez Investors LLC holds 29.74% of the company, and Richard Miles Brooks, the President and CEO, holds 15.44%. Institutional shareholders own 80.90% of the company, while Zumiez insiders own 60.54%.