Zumiez Inc. (ZUMZ)

NASDAQ:
ZUMZ
| Latest update: May 25, 2026, 6:20 PM

Stock events for Zumiez, Inc. (ZUMZ)

In March 2026, Zumiez announced strong fourth-quarter fiscal 2025 results, with earnings per share (EPS) of $1.16, beating estimates by $0.10. In January 2026, Zumiez adjusted its fiscal 2025 fourth-quarter outlook, raising its EPS guidance to between $1.05 and $1.10. For the nine-week period ended January 3, 2026, North America comparable sales increased by 6.5%. Despite strong Q4 results, the stock experienced a 20% pullback from its highs, and an 8% drop in late trading after the earnings report in March 2026. Zumiez authorized a $40 million share buyback, targeting at least a 6% reduction in share count in 2026. The company plans to close a net of 20 store locations in fiscal 2026 as part of its footprint optimization. Other international comparable sales (Europe and Australia) were down 8.9% for the nine-week period ended January 3, 2026, leading to a slight decrease in the anticipated fiscal 2025 fourth-quarter net sales guidance.

Demand Seasonality affecting Zumiez, Inc.’s stock price

Zumiez experiences clear demand seasonality for its products and services. The first fiscal quarter is typically the slowest quarter, following the peak holiday shopping season. Sales trends can be influenced by key shopping periods. Sales decelerated after the Black Friday/Cyber Monday weekend in the weeks leading up to Christmas in late 2023. However, the company has also seen strong trends during the back-to-school season. The youth customer base, which Zumiez targets, typically has less discretionary spending, making demand relatively cyclical.

Overview of Zumiez, Inc.’s business

Zumiez, Inc. is a multinational specialty retailer focusing on apparel, footwear, accessories, and hardgoods for young men and women aged 12 to 24, revolving around action sports, streetwear, and unique lifestyles. The company operates in the Consumer Cyclical sector, specifically within the Apparel Retail or Apparel Stores industry. Zumiez offers a diverse range of products, including well-known third-party brands and its own private-label brands, which accounted for 23% of net sales in fiscal 2023. Its hardgoods selection includes skateboards, snowboards, bindings, components, and other related equipment. Zumiez operates under the brand names Zumiez, Blue Tomato, and Fast Times.

ZUMZ’s Geographic footprint

Zumiez has a substantial international presence, operating both physical stores and e-commerce platforms. As of early 2025, the company maintained a significant retail footprint with 730 stores globally. As of November 26, 2022, Zumiez operated 763 stores, including 615 in the United States, 52 in Canada, 75 in Europe (under the Blue Tomato brand), and 21 in Australia (branded as Fast Times). The company also engages customers through its e-commerce websites: zumiez.com, zumiez.ca, blue-tomato.com, and fasttimes.com.au. The U.S. market contributes the majority of the company's revenue.

ZUMZ Corporate Image Assessment

Zumiez has cultivated a brand reputation centered on authenticity and alignment with youth culture, particularly those interested in action sports, streetwear, and related lifestyles. The company's strategy involves offering a curated selection of popular brands and its own private labels, creating a retail environment that resonates with its target demographic. Zumiez promotes its brand through a multi-faceted marketing approach designed to integrate its image with its customers' activities and interests, including in-store events like skate demos and art showcases. Its proprietary marketing publication, "The Zine," also highlights culture and trends relevant to its audience. The company's focus on full-price selling in Europe suggests a positive internal effort to maintain brand value and profitability.

Ownership

Zumiez, Inc. is a publicly traded company on the Nasdaq exchange under the ticker symbol ZUMZ. Institutional investors hold the majority of Zumiez stock, with approximately 81.69% as of March 31, 2025, and around 78.64% as of July 2025. Major institutional shareholders include BlackRock, Inc., The Vanguard Group Inc., and Dimensional Fund Advisors Lp. As of May 8, 2026, insiders held 24.30% of the stock. Brentwoodzumiez Investors LLC is the largest individual Zumiez shareholder, owning 30.06% of the company's shares. Richard M. Brooks, the current CEO and Director, and Thomas D. Campion, co-founder and Chairman, also hold significant stakes.

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Price Chart

$23.95

2.00%
(1 month)

Top Shareholders

BlackRock, Inc.
11.31%
The Vanguard Group, Inc.
6.05%
Dimensional Holdings, Inc.
5.97%
Acadian Asset Management, Inc.
4.01%
The Goldman Sachs Group, Inc.
3.81%
The Charles Schwab Corp.
3.04%
Paradigm Capital Holdings, Inc.
2.82%
Arrowstreet Capital Holding LLC
2.38%

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FAQ

What is the current stock price of Zumiez, Inc.?

As of the latest update, Zumiez, Inc.'s stock is trading at $23.95 per share.

What’s happening with Zumiez, Inc. stock today?

Today, Zumiez, Inc. stock is up by 2.00%, possibly due to news.

What is the market sentiment around Zumiez, Inc. stock?

Current sentiment around Zumiez, Inc. stock is negative, based on recent news, trading volume, and analyst opinions.

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Over the past month, Zumiez, Inc.'s stock price has increased by 2.00%.

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You can buy Zumiez, Inc. stock through any brokerage platform, such as e.g., Robinhood, Fidelity, E*TRADE, by searching for the ticker symbol ZUMZ

Who are the major shareholders of Zumiez, Inc. stock?

Major shareholders of Zumiez, Inc. include institutions such as BlackRock, Inc. (11.31%), The Vanguard Group, Inc. (6.05%), Dimensional Holdings, Inc. (5.97%) ... , according to the latest filings.