American Outdoor Brands, Inc. (AOUT)

NASDAQ:
AOUT
| Latest update: Feb 23, 2026, 7:01 PM

Stock events for American Outdoor Brands, Inc. (AOUT)

American Outdoor Brands' stock (AOUT) has experienced significant fluctuations over the past six months. The stock skyrocketed 89.2% in the six months leading up to January 6, 2025, but declined 49.46% from January 24, 2025, to January 23, 2026. Key events impacting the stock include Q4 Fiscal 2025 earnings, where AOUT beat analysts' estimates with an EPS of $0.13 and revenue of $61.94 million. In Q2 Fiscal 2026, net sales decreased by 5% compared to the previous year, but still exceeded internal expectations. A fraud investigation was announced in July 2025. The stock traded above its 50-day moving average in early January 2025 but was down 32% in six months by December 2025.

Demand Seasonality affecting American Outdoor Brands, Inc.’s stock price

American Outdoor Brands' business exhibits seasonal patterns, with peak sales typically occurring in the second and third fiscal quarters. This seasonality leads to operating cash outflow in the first half of the fiscal year due to increased accounts receivable and inventory, followed by an inflow in the second half. The company replenishes inventory levels to support anticipated demand for the fall hunting and holiday seasons.

Overview of American Outdoor Brands, Inc.’s business

American Outdoor Brands, Inc. (AOUT) specializes in products and accessories for outdoor enthusiasts, operating within the growing outdoor recreation industry. The company designs, develops, manufactures, and markets a diverse portfolio of over 20 consumer brands, focusing on taking products from "niche to known" through new product development and expansion. AOUT offers a range of products including shooting accessories, knives, tools, electro-optics, camping gear, and outdoor cooking products, with notable brands such as BOG, BUBBA, and Caldwell. The Outdoor Lifestyle segment accounted for 57% of its revenue in fiscal year 2025.

AOUT’s Geographic footprint

American Outdoor Brands, Inc. is headquartered in Columbia, Missouri, United States, and serves a worldwide market. While relying on third-party contract manufacturers primarily in Asia, AOUT has a significant market presence through its direct-to-consumer channels, dealer network, and relationships with major retailers. International sales have shown growth, with Canada being a key focus area and significant untapped potential identified in Canada and Europe. International net sales reached $4.4 million, representing over 10% of total net sales and showing growth of over 21% in a recent quarter.

AOUT Corporate Image Assessment

American Outdoor Brands emphasizes a commitment to quality, innovation, and customer satisfaction. The company's growth strategy is strongly focused on product innovation and expanding distribution, with new products contributing over 31% of net sales in a recent quarter. The Caldwell ClayCopter was recognized as the 2025 Innovation of the Year by Guns and Ammo Magazine and received an Industry Choice Award. The company also highlights modernized merchandising and cross-category innovation as factors reinforcing its relationships with retailers and consumers. The company has navigated a challenging consumer environment, including cautious retailer buying and an uncertain consumer environment. There was a mention of a fraud investigation opportunity for investors in July 2025, which could potentially impact reputation.

Ownership

American Outdoor Brands, Inc. has 208 institutional owners and shareholders holding a total of 10,679,672 shares. Major institutional owners include Brandes Investment Partners, Lp, Royce & Associates Lp (6.826% of equities), Dimensional Fund Advisors Lp (6.196% of equities), BlackRock, Inc. (5.968% of equities), Vanguard Group Inc (5.955% of equities), Engine Capital Management, LP, and Gamco Investors, Inc. Et Al. The company's board of directors includes Chairman Brian Murphy and CEO Andrew Fulmer, along with six independent directors. Voting power is directly proportional to stock ownership, giving significant control to large institutional investors.

Price Chart

$8.96

4.63%
(1 month)

Top Shareholders

Brandes Worldwide Holdings LP
15.00%
BlackRock, Inc.
6.37%
Franklin Resources, Inc.
6.30%
Dimensional Holdings, Inc.
6.18%
The Vanguard Group, Inc.
5.88%
Engine Capital Management LP
5.21%
GAMCO Investors, Inc.
3.27%
Geode Holdings Trust
2.24%

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FAQ

What is the current stock price of American Outdoor Brands, Inc.?

As of the latest update, American Outdoor Brands, Inc.'s stock is trading at $8.96 per share.

What’s happening with American Outdoor Brands, Inc. stock today?

Today, American Outdoor Brands, Inc. stock is down by -4.63%, possibly due to news.

What is the market sentiment around American Outdoor Brands, Inc. stock?

Current sentiment around American Outdoor Brands, Inc. stock is positive, based on recent news, trading volume, and analyst opinions.

Is American Outdoor Brands, Inc.'s stock price growing?

Over the past month, American Outdoor Brands, Inc.'s stock price has decreased by -4.63%.

How can I buy American Outdoor Brands, Inc. stock?

You can buy American Outdoor Brands, Inc. stock through any brokerage platform, such as e.g., Robinhood, Fidelity, E*TRADE, by searching for the ticker symbol AOUT

Who are the major shareholders of American Outdoor Brands, Inc. stock?

Major shareholders of American Outdoor Brands, Inc. include institutions such as Brandes Worldwide Holdings LP (15.00%), BlackRock, Inc. (6.37%), Franklin Resources, Inc. (6.30%) ... , according to the latest filings.