Stock events for Brilliant Earth Group, Inc. (BRLT)
Brilliant Earth Group, Inc. stock has experienced several notable events in the past six months. As of November 26, 2025, the stock showed a 6-month performance increase of 31.91%. On November 5, 2025, Brilliant Earth reported its Q3 2025 earnings with revenue of $110.3 million, exceeding forecasts, and met EPS expectations of $0.02; however, the stock dropped 8.98% in pre-market trading. The gross margin for Q3 2025 declined to 57.6%, a decrease of 320 basis points year-over-year. The company is scheduled to participate in upcoming investor events in December 2025. Insider trading activity in the past six months has shown more sales than purchases.
Demand Seasonality affecting Brilliant Earth Group, Inc.’s stock price
Demand for Brilliant Earth Group, Inc.'s products is highly seasonal, with peak sales during the winter holidays, Valentine's Day, Mother's Day, and the wedding season. Significant spikes in demand occur between Thanksgiving and New Year, in February for romantic pieces, in May for Mother's Day, and during the spring and summer months for engagement rings and wedding bands. Off-peak times for jewelry sales tend to be the months immediately following major holidays and late summer.
Overview of Brilliant Earth Group, Inc.’s business
Brilliant Earth Group, Inc. is a digitally-native, omnichannel fine jewelry company specializing in ethically sourced diamonds, gemstones, and jewelry. The company operates within the Consumer Discretionary sector, focusing on creating a transparent, sustainable, and compassionate jewelry industry. They are known for pioneering "Beyond Conflict Free" diamonds and utilizing recycled precious metals, offering diamond engagement rings, wedding and anniversary rings, gemstone rings, and a variety of fine jewelry pieces, including both natural and lab-grown diamonds.
BRLT’s Geographic footprint
Brilliant Earth Group, Inc. sells its products in the United States and internationally, with the majority of its revenue derived from the U.S. The company operates through an omnichannel sales platform, combining e-commerce with a growing network of physical showrooms. As of November 2025, Brilliant Earth has over 42 showrooms across the United States and serves customers in more than 50 countries worldwide. The company's headquarters are located in San Francisco, California, and Denver, Colorado.
BRLT Corporate Image Assessment
Brilliant Earth has built its brand reputation on a commitment to ethical sourcing, transparency, and sustainability within the fine jewelry industry. The company was founded with the mission to address concerns about the environmental and social impact of traditional diamond mining, pioneering the use of "Beyond Conflict Free" diamonds and recycled metals. The launch of a fine jewelry collection in partnership with Dr. Jane Goodall was highlighted as the company's most successful fine jewelry launch to date. Recent information consistently underscores the company's efforts in ethical practices and transparency.
Ownership
Major individual owners of Brilliant Earth Group, Inc. include Beth Tanara Gerstein, who owns 50.18% of the company's shares, and Eric Scott Grossberg, owning 49.06%. Just Rocks Inc. also holds a significant stake. Institutional ownership of BRLT is substantial, with 57 institutional owners holding a total of 38,779,109 shares as of recent filings. Key institutional shareholders include Mainsail Management Company, Llc, Capital World Investors, Ameriprise Financial Inc., Vanguard Group Inc., BlackRock, Inc., Russell Investments Group, Ltd., Renaissance Technologies Llc, Geode Capital Management, Llc, Two Sigma Investments, Lp, and Klingman & Associates, Llc. Other notable institutional investors include State Street Corp., Boston Partners Global Investors, Inc., Impact Investors, Inc., and Kapitalo Investimentos Ltda.
Ask Our Expert AI Analyst
Price Chart
$1.82