Stock events for JAKKS Pacific, Inc. (JAKK)
In July 2025, JAKKS Pacific announced its Q2 earnings call, highlighting sales growth driven by key licenses and evergreen products. By August 2025, a dividend growth strategy was noted. However, Q3 2025 saw EPS drop to $1.80 and revenue decrease by 34% year-over-year due to order push-outs and competitive pressures. In November 2025, the company reported millions in extra U.S. tariff expenses, impacting sales. In December 2025, Gratia Capital LLC acquired shares, and JAKKS Pacific announced a new licensing partnership with Hershey. By January 7, 2026, the share price was $18.28, a 35.72% decline from the previous year, but analysts maintained a "Strong Buy" rating with a price target of $30.
Demand Seasonality affecting JAKKS Pacific, Inc.’s stock price
Demand for JAKKS Pacific's products is highly seasonal, with a significant portion of sales occurring in the third and fourth quarters due to Halloween and Christmas. The Disguise division experiences a seasonal lull in the first quarter. The company strategically plans for higher inventory levels in the second quarter to mitigate potential risks. New family film releases also influence demand, and management has observed strong consumer reactions and consistent sales throughout 2025.
Overview of JAKKS Pacific, Inc.’s business
JAKKS Pacific, Inc. operates in the Consumer Discretionary sector, designing, manufacturing, and marketing toys and consumer products globally, including licensed action figures, dolls, toy vehicles, and Halloween costumes. The company partners with major entertainment companies like Disney, Nintendo, and Warner Bros and has proprietary brands such as MorfBoard and Disguise.
JAKK’s Geographic footprint
JAKKS Pacific is headquartered in Santa Monica, California, and has a global presence with operations and sales in North America, Europe, Asia, Latin America, Australia, and New Zealand. In the third quarter of 2025, 73% of net sales were generated in America, with international revenue increasing by 4% for the first nine months of 2025, making up 25.4% of total revenue.
JAKK Corporate Image Assessment
JAKKS Pacific has maintained a reputation for delivering high-quality products and fostering strong licensing partnerships, with a strong first quarter in 2025. The company focuses on innovation and sustainability. However, a significant financial downturn occurred in Q3 2025, with a drop in EPS and revenue due to order issues and competitive pressures. The company also incurred extra U.S. tariff expenses, leading to cancelled orders and a sales drop. Revenue has been declining from 2022 through 2024, and ongoing tariff impacts are expected to hinder revenue growth into 2026.
Ownership
JAKKS Pacific's ownership is primarily held by institutional investors, accounting for 68.68% of shares outstanding as of January 7, 2026. Major institutional shareholders include BlackRock, Inc. and Vanguard Group Inc. Individual insiders own approximately 21.2% to 21.27% of the company's stock, with Lawrence I. Rosen holding a significant portion.
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$18.10