Coca-Cola Company (KO)

In the past six months, The Coca-Cola Co. (KO) stock has seen an increase of 1.66%. As of January 9, 2026, the share price was $70.51, up from $61.65 on January 13, 2025, representing a 14.37% increase over that period. The stock's 52-week range has been between $60.71 and $74.38. A lawsuit was filed on December 3, 2025, by the city of San Francisco against major food manufacturers, including The Coca-Cola Company, alleging that ultraprocessed foods have contributed to a public health crisis. On January 13, 2026, Coca-Cola halted its plan to sell Costa Coffee due to unsatisfactory bids from private equity firms.

Demand for The Coca-Cola Company's products generally exhibits seasonality, with summer typically being the peak sales season. Coca-Cola is actively implementing an "all-weather" strategy to reduce its dependence on summer sales and create more consumption occasions throughout the year. Historically, analysis of KO stock seasonality suggests that certain months tend to exhibit consistent performance trends, with March, April, October, and November showing tendencies for positive returns, while January has historically shown negative returns.

The Coca-Cola Company, founded in 1892 and headquartered in Atlanta, Georgia, operates in the non-alcoholic beverage sector, manufacturing, selling, and marketing a vast portfolio of beverages, including alcoholic options. As of 2020, it offered over 500 brands in more than 200 countries and plans to reduce its brand portfolio due to economic effects. Major products include sparkling soft drinks like Coca-Cola and Sprite, water, sports, coffee, and tea brands like Dasani and Powerade, and juice, dairy, and plant-based brands like Minute Maid and Simply. The company produces beverage concentrates and syrups, selling them to bottling partners and distributors who manufacture, package, and deliver the finished beverages.

The Coca-Cola Company has a significant global presence, with its beverages sold in over 200 countries and territories. Approximately two-thirds of its total revenue is generated overseas, with a substantial portion coming from emerging economies in Latin America and Asia-Pacific. The company works with 225 bottling partners across 900 bottling plants, serving an estimated 30 million retail outlets.

The Coca-Cola Company maintains an iconic brand image globally. In the past year, the company has been recognized on several Forbes lists for 2025 and 2026, including America's Best Companies and World's Top Companies for Women. However, the lawsuit filed on December 3, 2025, by the city of San Francisco against major food manufacturers, including Coca-Cola, alleging their contribution to a public health crisis due to ultraprocessed foods, could potentially impact the company's brand reputation. The company is also committed to sustainability, integrating environmental and social responsibility into its business strategy.

The Coca-Cola Company's stock is heavily dominated by institutional owners, who hold approximately 61% to 73.08% of the outstanding shares. Major institutional owners include Berkshire Hathaway Inc., Vanguard Group Inc., and BlackRock, Inc. Retail investors hold a sizable minority, estimated around 25% to 42.76% of the shares. Company executives and directors (insiders) hold a very small percentage, typically under 1% of the company.