Stock events for The Coca-Cola Co. (KO)
In the past six months (January to June 2025), The Coca-Cola Co. (KO) stock price has seen an increase. As of June 27, 2025, the share price was $70.33, up from $63.28 on July 1, 2024, representing an increase of 11.14% over that period. The company has announced the timing of its second-quarter 2025 earnings release for July 22, 2025. Coca-Cola also participated in the dbAccess Global Consumer Conference in May 2025.
Demand Seasonality affecting The Coca-Cola Co.’s stock price
Demand for Coca-Cola products generally exhibits seasonality, with higher demand during the summer months and lower demand during winter months. The April-June quarter is typically the peak season for the soft drinks industry. Coca-Cola is actively working to reduce its reliance on peak summer sales by creating new consumption occasions throughout the year, adopting an "all-weather" strategy, and focusing on festivals and other events to drive consumption beyond the traditional summer season.
Overview of The Coca-Cola Co.’s business
The Coca-Cola Company, founded in 1892, is an American multinational corporation primarily engaged in the manufacture and sale of beverage concentrates, syrups, and finished beverages. It operates within the Consumer Staples sector and the Beverages industry with the purpose to refresh the world and make a difference. Its vast product portfolio includes over 200 brands available in more than 200 countries and territories, including sparkling soft drinks, water and hydration products, juices, dairy, plant-based beverages, teas, coffees, and alcohol ready-to-drink beverages. The Coca-Cola Company primarily manufactures and sells concentrates and syrups to bottling operations worldwide, which then produce, package, and distribute the final branded beverages.
KO’s Geographic footprint
The Coca-Cola Company has a significant global footprint, with products sold in over 200 countries and territories. The company adapts to local tastes and cultural preferences by tailoring flavors, packaging, and advertising to resonate with specific regional audiences. Coca-Cola HBC operates across 29 countries, serving 600 million consumers across three continents. No single country dominates its portfolio, with no country representing more than 20% of sales volume.
KO Corporate Image Assessment
The Coca-Cola brand maintains a strong global reputation, returning to the top 10 most valuable brands in the world by Kantar's BrandZ rankings in 2023. Its brand value increased by 8% due to increased marketing spend and innovation. Coca-Cola is recognized as a premium brand with strong pricing power and continues to set the standard for innovation, exemplified by its partnership with Jack Daniel's. As of early 2025, Forbes ranked Coca-Cola as the world's sixth most valuable brand.
Ownership
The ownership structure of The Coca-Cola Co. (KO) is primarily held by institutional shareholders, who own approximately 71.51% of the company. Major institutional owners include Berkshire Hathaway Inc., Vanguard Group Inc., and BlackRock, Inc. The largest individual shareholder is Warren E. Buffett, who owns 200 million shares, representing 4.65% of the company.
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$70.75