Stock events for Rockwell Automation, Inc. (ROK)
Over the past six months, Rockwell Automation's stock has seen significant movement. As of February 6, 2026, the stock closed at $415.02. The company's 52-week high was $438.72, and its 52-week low was $215.00. In the past year, ROK shares have gained 62.5%. Rockwell Automation reported its Q1 fiscal year 2026 earnings on February 5, 2026, surpassing analyst expectations for both earnings per share (EPS) and revenue. Earlier, in November 2025, following its Q4 2025 earnings call, the stock was trading around $380 per share, having appreciated approximately 50% since prior coverage. The company's Q4 2025 results also exceeded analyst expectations for revenue and profit, with organic revenue rising 10% year-on-year.
Demand Seasonality affecting Rockwell Automation, Inc.’s stock price
The provided search results do not contain explicit information about the demand seasonality for Rockwell Automation, Inc. products and services. However, the industrial automation sector can be influenced by broader economic cycles and industrial capital expenditure (CapEx) spending. While the company is shifting towards recurring software revenue to mitigate cyclicality, its hardware sales may still experience some impact from these trends. The company's Q1 2026 earnings highlighted strong demand, particularly in North America and Asia-Pacific, suggesting a generally healthy demand environment at that time.
Overview of Rockwell Automation, Inc.’s business
Rockwell Automation, Inc. is an American provider of industrial automation and digital transformation technologies, headquartered in Milwaukee, Wisconsin. The company operates within the Industrials sector, specifically in the Industrial Products industry. Rockwell Automation is a pure-play industrial automation company with roots tracing back to the early 1900s. The company's business is structured around three segments: Intelligent Devices, Software & Control, and Lifecycle Services. Its major products and solutions include drives, motion control, advanced material handling, safety systems, sensing devices, industrial components, and various hardware and software offerings. Rockwell Automation provides digital consulting, professional services, cybersecurity, remote monitoring, customer technical support, repair services, asset management, optimization consulting, and training, along with spare parts. Key brands include Allen-Bradley, FactoryTalk software, and LifecycleIQ Services.
ROK’s Geographic footprint
Rockwell Automation conducts business in over 100 countries worldwide. North America accounts for a significant portion of its sales, generating 61% of its revenue from the region. Major sales outside the United States are concentrated in countries such as China, Canada, Italy, Mexico, Germany, and the United Kingdom. The company has made substantial investments to globalize its manufacturing, product development, and customer-facing resources to be closer to its international customer base, particularly in emerging markets like Asia Pacific, Latin America, Central and Eastern Europe, and Africa.
ROK Corporate Image Assessment
Rockwell Automation maintains a strong brand reputation, built on a century-long heritage and known for quality and innovation in industrial automation. The Allen-Bradley brand, in particular, is a globally recognized standard for industrial control hardware. The company's consistent financial performance, including a significant increase in net income from 2024 to 2025, further supports its strong brand. Its integrated architecture and proprietary software create a deeply integrated ecosystem that results in high switching costs for customers, reinforcing its market position. The company's focus on securing operational technology (OT) environments also differentiates it in the cybersecurity space.
Ownership
Rockwell Automation, Inc. has a significant institutional ownership. Approximately 86.68% of the company's shares are held by institutional investors. Major institutional owners include Vanguard Group Inc., BlackRock, Inc., State Street Corp, T. Rowe Price Associates Inc /md/, Geode Capital Management, Llc, Morgan Stanley, and Goldman Sachs Group Inc. Individual insiders hold a very small fraction, about 0.2% of the total shares. Public companies and retail investors hold approximately 15.84% to 51.22% of the shares.
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