Stock events for Rockwell Automation, Inc. (ROK)
In the past six months, Rockwell Automation's stock (ROK) has experienced notable movements, with the share price increasing by 30.69% between October 2024 and October 2025. As of October 2025, the stock was trading near the top end of its 52-week range, around $352.99. In August 2025, Rockwell Automation reported quarterly earnings per share (EPS) of $2.82, surpassing the consensus estimate of $2.67, and revenue for the quarter was $2.14 billion. Fiscal year 2024 revenue landed at $8.26 billion, an 8.76% drop year-over-year from $9.06 billion, attributed to a slowdown in capital spending and inventory correction. Analysts maintain a "Moderate Buy" rating, expecting a recovery and growth acceleration. The stock has been trading above its 50-day and 200-day simple moving averages, indicating a bullish medium-term trend. Project delays were noted in capital-intensive segments due to customer uncertainty.
Demand Seasonality affecting Rockwell Automation, Inc.’s stock price
Rockwell Automation's demand is influenced by industrial investment cycles and the broader economic environment. The company's revenue growth has shown fluctuations, with a strong increase in 2023 followed by a sharp decline in 2024. The demand for Intelligent Devices is particularly sensitive to economic uncertainty. Lifecycle Services has shown consistent positive growth, supported by strong order activity. Underlying demand in verticals such as food and beverage, life sciences, and energy has remained strong. Analyzing demand based on seasonal trends can be challenging due to factors like pre-buy activity potentially masking normal demand patterns.
Overview of Rockwell Automation, Inc.’s business
Rockwell Automation, Inc. is a global leader in industrial automation and digital transformation technologies, headquartered in Milwaukee, Wisconsin. The company operates within the industrial sector, focusing on simplifying complex production challenges for its customers by integrating technology and industry expertise. Its business is structured around three primary operating segments: Intelligent Devices, Software & Control, and Lifecycle Services. The Intelligent Devices segment offers hardware products such as PLCs, industrial sensors and switches, and motor control devices. The Software & Control segment provides control and visualization software, information software, and network and security infrastructure solutions, including the FactoryTalk software suite. The Lifecycle Services segment delivers services such as digital consulting, professional services and solutions, and asset management. Rockwell Automation serves a diverse range of industries, including automotive, semiconductor, food and beverage, life sciences, and energy.
ROK’s Geographic footprint
Rockwell Automation has a significant global presence, serving customers in more than 100 countries worldwide. North America is its largest market, accounting for 61.14% of its total revenue as of 2024, followed by Europe, the Middle East, and Africa (EMEA) at 18.21%, Asia Pacific at 12.98%, and Latin America at 7.67%.
ROK Corporate Image Assessment
Rockwell Automation maintains a strong brand reputation as a global leader in industrial automation and digital transformation. The company is recognized for its technological leadership in programmable logic controllers (PLCs) and integrated control systems. In October 2025, the company launched new Allen-Bradley Micro820 L20E controllers to simplify integration and improve operational productivity. Rockwell Automation has been actively investing in U.S. manufacturing and AI-driven productivity, with a planned $2 billion investment over five years. While there was a revenue drop in fiscal year 2024, the underlying demand in key verticals remained strong, and the company's operational resilience and investments in supply chain flexibility helped maintain strong customer service.
Ownership
Rockwell Automation, Inc. is heavily dominated by institutional owners, who collectively hold a significant majority of the company's shares, approximately 83% or 79%. Major institutional shareholders include Vanguard Group Inc., BlackRock, Inc., Price T Rowe Associates Inc /Md/, and State Street Corp. Individual insiders own a small percentage of the company, typically less than 1%. The general public holds about 13.5% to 17% ownership.
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